What better way to celebrate summer than with a mountain of cherries? It doesn't come to mind for me, nor for Stemilt! The producer discusses how organic cherries are making a comeback with the 2024 harvest and how retailers can use the dark and sweet Stemilt Artisan Organics® cherries to promote, market, and increase sales.
"The sweet and dark organic cherries are increasing compared to last year," commented Brianna Shales, marketing director. "The harvest of cherries is currently underway in Washington State, and we will see an increase in the volume of organic cherries until the end of June for promotions. The ideal time for promotions will be late June and early July, when Washington will have a peak supply."
Shales explained that organic cherries can be exclusive in certain seasons due to fluctuations in volume and availability, but this year will be different as volume and timing align in a short promotional window.
"Creating shelf space for organic cherries and finding ways to market them within major cherry displays is a must. Packaging such as 1 and 2 lb top seal, clamshells, or bags are excellent vehicles to highlight that the cherries are organic and encourage consumers to enjoy a seasonal product."
"Organic cherries can be challenging to grow, but Stemilt has dedicated growing locations and growers suitable for their cultivation," Shales concluded. "It's not every year we promote dark and sweet organic cherries, so we're particularly excited to share opportunities with retailers and help them find success this season with Stemilt Artisan Organics."
Read the full article: AndNowUKnow
Image: The Produce News
21 Aug 2025
Optimize cherry tree growth with targeted branching strategies. From hydrogen cyanamide to Promalin, treatments adapted to Chile’s warm and cold regions enhance bud development, ensure better branch angles, and accelerate fruit production for higher orchard efficiency.
15 Oct 2025
A new enzymatic protocol enables accurate starch quantification in sweet cherry floral buds, even from preserved samples. The method is fast, sensitive and suitable for large-scale studies in plant physiology and reproductive biology of stone fruit trees.
30 Apr 2026
New genomic assemblies for sweet cherry cultivars Santina and Regina in Chile reveal high-quality sequences, genetic variability, and key loci such as S and DAM. Findings support breeding, climate adaptation, and innovation in modern cherry production.
30 Apr 2026
The national cherry conference in Sammichele di Bari explores key challenges and future prospects of Apulia’s cherry sector, focusing on varietal innovation, climate change impacts and market strategies to improve competitiveness and supply chain sustainability.
