All the news for Markets

Record cherry sales thanks to TikTok: Tasmanian cherries conquer Asia

Markets

03 Feb 2025

Most TikTokkers guarantee the delivery from the orchards of Tasmania straight to the buyer's doorstep. “Maybe 10 years ago we were selling cherries in supermarkets. Now... TikTok is more popular, especially among young people,” said Jack Wang, from Lucaston Park Orchards.

Mumbai toasts Chilean cherries: success beyond expectations thanks to quality

Markets

31 Jan 2025

The container, supplied by grower-exporter Subsole, reached Mumbai on January 22. According to a statement from IG International, sales have since increased, and Indian consumers have responded positively to the quality and taste of the premium cherries.

2024 on the upswing for Northwest (USA) cherries: average harvest of the last five seasons exceeded

Markets

27 Jan 2025

“We got off to a great start in June and our early fruit was of excellent quality and helped drive promotions that led to consistent purchasing (through July and early August)", said B.J. Thurlby, president of Northwest Cherry Growers, in his recap of the 2024 season.

Amy Cohn (Cherry Market Institute): the challenge of combining tradition and global market

Markets

24 Jan 2025

Cohn said that despite the challenges faced by tart cherry growers—from price fluctuations to rising production costs and the impact of climate change on the industry—there are several positive trends to highlight in the sector.

Collaboration with 16 countries: the strategic plan for Spanish exports

Markets

24 Jan 2025

Between 25% and 30% of cherry exports are destined for the EU, but the aim is to open a new market window in China. The Cherry Sector Roundtable, which brings together 70% of cherry producers, wants to “highlight the high capacity of Spanish cherries as an exportable product”

China: Chilean imports at pre-pandemic levels, logistics and technology optimise the process

Markets

22 Jan 2025

'Arrivals of Chilean cherries by sea have grown significantly this season. More than 40 ships of Chilean cherries have arrived since November and some will continue after the Spring Festival,' reports Zhu, director of Shenzhen Changhong Logistics Co.

Argentina: low volumes compared to last year, but quality ensures exports

Markets

22 Jan 2025

‘This season will not be bad for Argentinian exporters. Prices were maintained thanks to the quality of the cherries. We lacked volume, which unfortunately affected producers in Chubut,' said CAPCI Director General Aníbal Caminiti.

Chilean cherry festival conquers supermarkets in Vietnam

Markets

22 Jan 2025

Saigon Co.op is selling 100 tons of Chilean cherries at a promotional price of 199,000 VND/kg, 20-30% lower than the market price. On the first day of the launch, statistics showed that more than 20 tons of cherries were consumed.

Raúl Orellana (Quelen Fruit): here are the secrets to guarantee high quality cherries in China

Markets

21 Jan 2025

Raúl Orellana highlights that “firmness and the green color of the stem are key attributes for Chinese consumers,” as a brown stem is perceived as a sign of loss of freshness.

The ‘spider's web model’ applied to Chilean cherries in the Chinese market

Markets

17 Jan 2025

This model can explain the fluctuations in prices and production in the Chilean cherry market. This model is relevant because cherries have an annual production cycle and are subject to factors such as seasonality, limited supply, and variations in demand.