Superfresh Growers looks forward to a record-breaking season: +30% on production capacity

17 May 2024
2572

The leading grower-packer-shipper in the United States increases production capabilities by 30% as it prepares to harvest the "longest and largest" cherry crop in the Northwest.

Superfresh Growers anticipates its upcoming cherry season to be “the longest and largest” in the Pacific Northwest region, with the company expecting cherries to be available as early as late May and to extend until late August.

Superfresh Growers forecasts that Northwest cherries will be available from late May and extend until late August.

Superfresh Growers has stated that its production base is remarkable for its geographical diversity, with orchards spanning from the Canadian border down to Hood River in Oregon. According to the company, this diversity creates an ideal environment for cherry cultivation and helps to protect it from adverse region-specific weather conditions. This strategy also allows Superfresh Growers’ orchards to benefit from varied microclimates and soil conditions.

"Superfresh Growers is proud to maintain our position as the Northwest’s longest and largest cherry crop for the past two years," said Destiny Nash, cherry sales lead. "Expect nothing less as we prepare for another successful harvest."

Last year, Superfresh Growers added a third state-of-the-art packing facility, which increased production capabilities by 30%, according to Nash.

"The addition of the third packing line last year optimized our turn-around times from orchard to retail partners," she said. "With a notable 30% increase in production capabilities, we are poised for continued growth and success."

The company will continue to offer a range of varieties from classic dark sweet cherries to Rainier, with both organic and jumbo versions, branded as Super Cherry. Super Cherry will be available in both random-weight bags and clamshells.

Source: Fruitnet
Image: Fruitnet


Cherry Times - All rights reserved

What to read next

Neuquén (Argentina): 50% growth with record production at 1,600 tonnes

Production Press review

07 Feb 2024

Neuquén holds an important share in Argentina's cherry exports, averaging 22% of the product's total foreign placements. This season's sales will generate foreign currency worth just over USD 4 million.

Picota del Jerte: excellent start, but watch out for fraud in the market

Specialties

20 Jun 2024

"One of the problems that the PDO has to face every year is the marketing of normal cherries from which the stalk is removed to pass them off as picota cherries,' says Fátima López-Santamaría, PDO Cereza del Jerte technician, 'using the PDO trademark illegally.

In evidenza

The competitiveness of cherries on international markets will increasingly depend on the efficiency of refrigerated logistics

Post-harvest​

01 Oct 2026

Chile’s 2026/27 cherry season is projected at 132 million boxes. With volumes rising and China still the key market, refrigerated transport, cold chain management, traceability and advance logistics planning will be crucial to protect quality, timing and profitability.

Delaying flowering to minimise damage from late frosts to cherry blossoms

Tech management

01 Oct 2026

A new study shows that ethephon can delay flowering in Kordia sweet cherries, potentially reducing the risk of damage from late spring frosts. The effect varies by cultivar, dose and timing, and further multi-year field trials are needed before practical recommendations.

Tag Popolari