The leading grower-packer-shipper in the United States increases production capabilities by 30% as it prepares to harvest the "longest and largest" cherry crop in the Northwest.
Superfresh Growers anticipates its upcoming cherry season to be “the longest and largest” in the Pacific Northwest region, with the company expecting cherries to be available as early as late May and to extend until late August.
Superfresh Growers forecasts that Northwest cherries will be available from late May and extend until late August.
Superfresh Growers has stated that its production base is remarkable for its geographical diversity, with orchards spanning from the Canadian border down to Hood River in Oregon. According to the company, this diversity creates an ideal environment for cherry cultivation and helps to protect it from adverse region-specific weather conditions. This strategy also allows Superfresh Growers’ orchards to benefit from varied microclimates and soil conditions.
"Superfresh Growers is proud to maintain our position as the Northwest’s longest and largest cherry crop for the past two years," said Destiny Nash, cherry sales lead. "Expect nothing less as we prepare for another successful harvest."
Last year, Superfresh Growers added a third state-of-the-art packing facility, which increased production capabilities by 30%, according to Nash.
"The addition of the third packing line last year optimized our turn-around times from orchard to retail partners," she said. "With a notable 30% increase in production capabilities, we are poised for continued growth and success."
The company will continue to offer a range of varieties from classic dark sweet cherries to Rainier, with both organic and jumbo versions, branded as Super Cherry. Super Cherry will be available in both random-weight bags and clamshells.
Source: Fruitnet
Image: Fruitnet
21 Jan 2025
Raúl Orellana highlights that “firmness and the green color of the stem are key attributes for Chinese consumers,” as a brown stem is perceived as a sign of loss of freshness.
26 Feb 2025
The results of a recent study in Chile provide interesting insights into optimising boron management in cherry trees with the aim of increasing yield and fruit quality.
01 Sep 2026
In the United States, a low-cost mobile system using RGB-D cameras, deep learning and digital odometry automatically measures sour cherry trunk diameter, geolocates individual trees and creates spatial maps to support precision orchard management at commercial scale.
01 Sep 2026
ExpoCerezos 2026 makes its Curicó, Chile, presentations available online, covering new cherry varieties, orchard management, productivity, quality and markets. Five technical reports examine field results, current challenges and future prospects for the cherry industry.
