Superfresh Growers looks forward to a record-breaking season: +30% on production capacity

17 May 2024
1597

The leading grower-packer-shipper in the United States increases production capabilities by 30% as it prepares to harvest the "longest and largest" cherry crop in the Northwest.

Superfresh Growers anticipates its upcoming cherry season to be “the longest and largest” in the Pacific Northwest region, with the company expecting cherries to be available as early as late May and to extend until late August.

Superfresh Growers forecasts that Northwest cherries will be available from late May and extend until late August.

Superfresh Growers has stated that its production base is remarkable for its geographical diversity, with orchards spanning from the Canadian border down to Hood River in Oregon. According to the company, this diversity creates an ideal environment for cherry cultivation and helps to protect it from adverse region-specific weather conditions. This strategy also allows Superfresh Growers’ orchards to benefit from varied microclimates and soil conditions.

"Superfresh Growers is proud to maintain our position as the Northwest’s longest and largest cherry crop for the past two years," said Destiny Nash, cherry sales lead. "Expect nothing less as we prepare for another successful harvest."

Last year, Superfresh Growers added a third state-of-the-art packing facility, which increased production capabilities by 30%, according to Nash.

"The addition of the third packing line last year optimized our turn-around times from orchard to retail partners," she said. "With a notable 30% increase in production capabilities, we are poised for continued growth and success."

The company will continue to offer a range of varieties from classic dark sweet cherries to Rainier, with both organic and jumbo versions, branded as Super Cherry. Super Cherry will be available in both random-weight bags and clamshells.

Source: Fruitnet
Image: Fruitnet


Cherry Times - All rights reserved

What to read next

Pitting in the sweet cherry tree: management and more resistant varieties

Post-harvest​

12 Nov 2024

It is often the result of mechanical or physiological damage that occurs during harvest, handling, storage, or transportation of the fruit. These marks usually do not penetrate the pulp but impair its presentation, and in severe cases, can lead to premature fruit deterioration.

Cherry allergy: tips for diagnosis, treatment and prevention

Health

18 Jul 2024

Allergy to cherries can be primary or secondary. Primary cherry allergy occurs when the immune system reacts directly to the cherry protein itself. Secondary cherry allergy, on the other hand, is a phenomenon of cross-reactivity.

In evidenza

Ethylene and transcriptional regulation of fruit firmness in sweet cherry

Post-harvest​

21 May 2026

A study in China clarifies how ethylene and PavSPL7 regulate sweet cherry softening. This transcription factor limits cell wall degradation, improving fruit firmness, postharvest quality and potential shelf life for more efficient cherry supply chains worldwide.

The new era of Chilean cherries: lower supply or greater precision?

Tech management

21 May 2026

Chilean cherries are entering a new phase shaped by quality, agronomic precision and the demands of the Chinese market. From orchard management to post-harvest, Chile is focusing on uniform, large, competitive fruit with strong commercial value in the global market.

Tag Popolari