Superfresh Growers looks forward to a record-breaking season: +30% on production capacity

17 May 2024
1573

The leading grower-packer-shipper in the United States increases production capabilities by 30% as it prepares to harvest the "longest and largest" cherry crop in the Northwest.

Superfresh Growers anticipates its upcoming cherry season to be “the longest and largest” in the Pacific Northwest region, with the company expecting cherries to be available as early as late May and to extend until late August.

Superfresh Growers forecasts that Northwest cherries will be available from late May and extend until late August.

Superfresh Growers has stated that its production base is remarkable for its geographical diversity, with orchards spanning from the Canadian border down to Hood River in Oregon. According to the company, this diversity creates an ideal environment for cherry cultivation and helps to protect it from adverse region-specific weather conditions. This strategy also allows Superfresh Growers’ orchards to benefit from varied microclimates and soil conditions.

"Superfresh Growers is proud to maintain our position as the Northwest’s longest and largest cherry crop for the past two years," said Destiny Nash, cherry sales lead. "Expect nothing less as we prepare for another successful harvest."

Last year, Superfresh Growers added a third state-of-the-art packing facility, which increased production capabilities by 30%, according to Nash.

"The addition of the third packing line last year optimized our turn-around times from orchard to retail partners," she said. "With a notable 30% increase in production capabilities, we are poised for continued growth and success."

The company will continue to offer a range of varieties from classic dark sweet cherries to Rainier, with both organic and jumbo versions, branded as Super Cherry. Super Cherry will be available in both random-weight bags and clamshells.

Source: Fruitnet
Image: Fruitnet


Cherry Times - All rights reserved

What to read next

In Otago, an experimental project on freezing cherries promises new opportunities for the New Zealand market

Post-harvest​ Quality Press review

29 Jan 2024

Every year an average of 2,207 tonnes of Central Otago cherries are discarded or not harvested due to imperfections. Eden Orchards, known for its juices, has experimented with individual freezing of cherries in an attempt to develop a commercially viable process.

How many kilos of CO₂ are emitted to produce one kilo of cherries?

Production

13 Feb 2025

Researchers from the Hellenic International University (Greece) have attempted to identify environmental issues arising during the cherry production process in order to reduce negative environmental impacts, and optimize production through redesigning the product flow diagram.

In evidenza

The Jerte PDO cherry is strengthening its reputation for quality and its presence on international markets

Specialties

14 May 2026

The Cereza del Jerte PDO is focusing on quality, traceability and new varieties to strengthen exports and its presence in global markets. After nearly 2,000 certified tonnes last season, the 2026 fruit promises excellent flavour, more visibility and higher certified volumes.

Early cherries: from commercial advantage to precision farming

Production

14 May 2026

Early cherries in Chile are entering a decisive phase: being first on the market is no longer enough. Growers need consistent quality, production stability, agronomic precision and targeted commercial strategies to turn volumes into value and compete in the Chinese market.

Tag Popolari