Northwestern US cherry shippers are changing the way they do business with India. After years of requesting fumigation, India now accepts a 'systemic approach' for Pacific Northwest cherries.
This new agreement allows shippers to demonstrate that they follow a seasonal method to protect cherries from pests and diseases, from the start in the orchard to the preparation of crates before shipment. Last year, few crates were shipped according to these new rules, but this year it is expected that around 10,000 crates will be sent to India.
The use of this new method will improve the quality of cherries on the shelves of Indian shops. Avoiding fumigation is an advantage for product quality, according to Dave Martin of Stemilt Growers.
Although India offers great market potential with its large and growing population, explosive growth is not expected as in China. There are challenges related to cold chain infrastructure and the difficulty of reaching India, with few direct flights. However, there is a demand for high-quality cherries in India, and Northwest Cherries has started to promote its products through social media, collaborating with the famous Indian chef Sanjeev Kapoor.
Read the full article: Good Fruit Grower
Image: Asiafruit
28 Oct 2024
'South Africa has an earlier season than Chile, and the long-standing relationships with the trade established through the marketing of our apples and pears give us an excellent entry point,' said Calla du Toit of Tru-Cape Fruit Marketing.
29 Jan 2025
These advances are the result of a joint effort between the public and private sectors, with the Government of Río Negro, through the Ministry of Economic Development and Productivity, playing a key role in the promotion and financial support for producers.
02 Apr 2025
Thermal imaging is an innovative method to monitor water stress in 'Regina' cherry trees. Optimising irrigation, improving water management and reducing water wastage, without compromising productivity and fruit quality.
02 Apr 2025
Gene Drive could revolutionise biological control of Drosophila suzukii, the red-eyed midge that threatens cherry trees and small fruits. Find out how this advanced biotechnology could lead to the collapse of the pest's population.
