The Chilean cherry supply chain is the focus of the new episode of Macfrut Academy, the innovative platform promoted by Macfrut. The appointment is on Thursday, October 24 at 5:00 PM (Italian time) with a video lesson dedicated to one of the world's leading cherry production regions. More specifically, the episode will highlight post-harvest with a focus on technologies that enable the export of 90% of this fruit globally.
The video lesson can be followed for free by registering on the Academy's platform: https://academy.macfrut.com
The Chilean cherry, thanks also to the contribution of increasingly intelligent machines, has managed to conquer distant markets and establish a position of leadership. In the video lesson, hosted by journalist Maicol Mercuriali, you can follow the cherry's supply chain journey, from the field to the warehouse.
The journey starts at the orchard and ends at the fruit processing center, where the first step involves emptying the crates and bins and cooling the product. The next steps include water processing with the removal of leaves and the separation of stems until reaching the crucial sorting stage, where technology is at its peak.
The sorting machines analyze the fruits, selecting them based on internal and external quality parameters using non-destructive techniques. The cherries are then prepared for packaging: in the video lesson, significant advances in automation and improvements in palletizing and product shipping are examined.
During the video lesson, Juan Pablo Zoffoli, a professor at the Pontifical Catholic University of Chile, explains the pillars of post-harvest. Unitec presents the evolution of processing and sorting lines, while Graziani Packaging focuses on product palletizing. The episode also features exclusive interviews with managers of major Chilean players and a guide on preparing shipments for export.
The video lesson on the Chilean cherry supply chain is the fifth episode of Macfrut Academy, the innovative digital platform aimed at professionals in the fruit and vegetable sector. A format that is both agile and authoritative, providing in-depth scientific insights into the main topics of the fruit and vegetable supply chain to keep professionals up to date on the latest industry trends. The episodes are also available on-demand, upon registration on the platform.
Info: academy@macfrut.com
The video lesson is free with registration: https://academy.macfrut.com/
01 Apr 2025
Altitude changes the quality of cherries, affecting organic acids and phenolic compounds. A study in Turkey on four cultivars grown at 200 and 800 m revealed changes in the nutritional profile, improving flavour and antioxidant properties of the fruit.
20 Nov 2025
Environmental stress and energy competition trigger cherry fruit drop. With AI-powered counting systems, producers can accurately estimate yields, optimize harvesting logistics, reduce waste, and strengthen their commercial negotiations in a global market.
12 Jan 2026
Meda Swan (IVU 514®) is a new early two-coloured cherry variety, selected in California, tested and distributed in Chile. It ripens 10 days earlier than Rainier, has excellent Brix levels and good post-harvest keeping quality and tolerance to storage defects.
12 Jan 2026
DNA analysis conducted in China revealed that cherries exported from Chile under the Rose Rainier label were genetically identical to the patented Tip Top variety (Skylar Rae®). ANA Chile® and Tip Top Orchards LLC. announced legal action to protect varietal rights.
