The Chilean cherry supply chain is the focus of the new episode of Macfrut Academy, the innovative platform promoted by Macfrut. The appointment is on Thursday, October 24 at 5:00 PM (Italian time) with a video lesson dedicated to one of the world's leading cherry production regions. More specifically, the episode will highlight post-harvest with a focus on technologies that enable the export of 90% of this fruit globally.
The video lesson can be followed for free by registering on the Academy's platform: https://academy.macfrut.com
The Chilean cherry, thanks also to the contribution of increasingly intelligent machines, has managed to conquer distant markets and establish a position of leadership. In the video lesson, hosted by journalist Maicol Mercuriali, you can follow the cherry's supply chain journey, from the field to the warehouse.
The journey starts at the orchard and ends at the fruit processing center, where the first step involves emptying the crates and bins and cooling the product. The next steps include water processing with the removal of leaves and the separation of stems until reaching the crucial sorting stage, where technology is at its peak.
The sorting machines analyze the fruits, selecting them based on internal and external quality parameters using non-destructive techniques. The cherries are then prepared for packaging: in the video lesson, significant advances in automation and improvements in palletizing and product shipping are examined.
During the video lesson, Juan Pablo Zoffoli, a professor at the Pontifical Catholic University of Chile, explains the pillars of post-harvest. Unitec presents the evolution of processing and sorting lines, while Graziani Packaging focuses on product palletizing. The episode also features exclusive interviews with managers of major Chilean players and a guide on preparing shipments for export.
The video lesson on the Chilean cherry supply chain is the fifth episode of Macfrut Academy, the innovative digital platform aimed at professionals in the fruit and vegetable sector. A format that is both agile and authoritative, providing in-depth scientific insights into the main topics of the fruit and vegetable supply chain to keep professionals up to date on the latest industry trends. The episodes are also available on-demand, upon registration on the platform.
Info: academy@macfrut.com
The video lesson is free with registration: https://academy.macfrut.com/
04 Apr 2023
Battistini Vivai is a 'historical' company with more than 70 years of activity and composed of a young and motivated team, a combination of solid experience with strong roots in the agricultural tradition of Romagna and an ambitious and innovative approach.
29 Jul 2026
UPA-UCE and Asaja urge the Extremadura government to launch an emergency plan for cherry growers in northern Cáceres after storms caused losses above €20 million, destroyed harvests, cut farm income below production costs and exposed major gaps in crop insurance today.
14 Sep 2026
In Spain’s Jerte Valley, genomic selection is speeding up cherry breeding: Cicytex and Agrupación de Cooperativas Valle del Jerte will work through 2030 on 1,000 trees and around 110 varieties to identify fruit quality, ripening and market suitability earlier using DNA.
14 Sep 2026
Effective cherry blossom management improves pollination, fruit set and size. From beehives, Bombus colonies and pollen to auxin, cytokinin and fungicide applications, these key strategies help support yield, fruit quality and crop health throughout flowering season.
