The Chilean cherry supply chain is the focus of the new episode of Macfrut Academy, the innovative platform promoted by Macfrut. The appointment is on Thursday, October 24 at 5:00 PM (Italian time) with a video lesson dedicated to one of the world's leading cherry production regions. More specifically, the episode will highlight post-harvest with a focus on technologies that enable the export of 90% of this fruit globally.
The video lesson can be followed for free by registering on the Academy's platform: https://academy.macfrut.com
The Chilean cherry, thanks also to the contribution of increasingly intelligent machines, has managed to conquer distant markets and establish a position of leadership. In the video lesson, hosted by journalist Maicol Mercuriali, you can follow the cherry's supply chain journey, from the field to the warehouse.
The journey starts at the orchard and ends at the fruit processing center, where the first step involves emptying the crates and bins and cooling the product. The next steps include water processing with the removal of leaves and the separation of stems until reaching the crucial sorting stage, where technology is at its peak.
The sorting machines analyze the fruits, selecting them based on internal and external quality parameters using non-destructive techniques. The cherries are then prepared for packaging: in the video lesson, significant advances in automation and improvements in palletizing and product shipping are examined.
During the video lesson, Juan Pablo Zoffoli, a professor at the Pontifical Catholic University of Chile, explains the pillars of post-harvest. Unitec presents the evolution of processing and sorting lines, while Graziani Packaging focuses on product palletizing. The episode also features exclusive interviews with managers of major Chilean players and a guide on preparing shipments for export.
The video lesson on the Chilean cherry supply chain is the fifth episode of Macfrut Academy, the innovative digital platform aimed at professionals in the fruit and vegetable sector. A format that is both agile and authoritative, providing in-depth scientific insights into the main topics of the fruit and vegetable supply chain to keep professionals up to date on the latest industry trends. The episodes are also available on-demand, upon registration on the platform.
Info: academy@macfrut.com
The video lesson is free with registration: https://academy.macfrut.com/
04 Apr 2024
An increase in the concentration of soluble proteins correlates with an increased ability of plant cells to retain water, resulting in improved cell membrane protection and greater resistance to cracking. A study in China compared two different cv.: 'Rainier', and 'Wanhongzhu'.
12 Nov 2024
An important consideration for Chilean cherries, however, is the economic state of their main buyer: China. Chinese trade expert Gonzalo Matamala, general manager of Giddings Cerasus Asia, with over 16 years of experience in the region, provided an overview of this vital market.
27 Oct 2025
U.S. cherry exports to China dropped by 35% in 2025 due to tariffs, local competition and extreme weather. Despite setbacks, the industry remains resilient, boosting shipments to emerging Asian markets including Vietnam, India, Japan and Mexico to offset the decline.
27 Oct 2025
Applying calcium to the soil during spring can enhance cherry firmness in Chile, even in calcium-rich soils. This article explores early-season applications, the role of vapor pressure deficit (VPD), root zone temperatures, and internal calcium reserves in fruit trees.
