The Chilean cherry sector at the centre of the next episode of Macfrut Academy

22 Oct 2024
1486

The Chilean cherry supply chain is the focus of the new episode of Macfrut Academy, the innovative platform promoted by Macfrut. The appointment is on Thursday, October 24 at 5:00 PM (Italian time) with a video lesson dedicated to one of the world's leading cherry production regions. More specifically, the episode will highlight post-harvest with a focus on technologies that enable the export of 90% of this fruit globally.

The video lesson can be followed for free by registering on the Academy's platform: https://academy.macfrut.com

The Chilean cherry, thanks also to the contribution of increasingly intelligent machines, has managed to conquer distant markets and establish a position of leadership. In the video lesson, hosted by journalist Maicol Mercuriali, you can follow the cherry's supply chain journey, from the field to the warehouse.

The journey starts at the orchard and ends at the fruit processing center, where the first step involves emptying the crates and bins and cooling the product. The next steps include water processing with the removal of leaves and the separation of stems until reaching the crucial sorting stage, where technology is at its peak.

The sorting machines analyze the fruits, selecting them based on internal and external quality parameters using non-destructive techniques. The cherries are then prepared for packaging: in the video lesson, significant advances in automation and improvements in palletizing and product shipping are examined.

During the video lesson, Juan Pablo Zoffoli, a professor at the Pontifical Catholic University of Chile, explains the pillars of post-harvest. Unitec presents the evolution of processing and sorting lines, while Graziani Packaging focuses on product palletizing. The episode also features exclusive interviews with managers of major Chilean players and a guide on preparing shipments for export.

The video lesson on the Chilean cherry supply chain is the fifth episode of Macfrut Academy, the innovative digital platform aimed at professionals in the fruit and vegetable sector. A format that is both agile and authoritative, providing in-depth scientific insights into the main topics of the fruit and vegetable supply chain to keep professionals up to date on the latest industry trends. The episodes are also available on-demand, upon registration on the platform.

Info: academy@macfrut.com

The video lesson is free with registration: https://academy.macfrut.com/ 

Source: Macfrut
Image: Macfrut


Cherry Times - All rights reserved

What to read next

Chile kicks off cherry season in Norte Chico with Nimba: early harvest and standout size

Varieties

20 Oct 2025

Chile’s 2025 cherry season begins in Norte Chico with Nimba cv, harvested in week 42. Over 80% of the fruit exceeds 28 mm. With high productivity and low chill requirement, it’s a strategic choice to enter early markets and optimize exports.

Cherry tree pollination: rules, S-alleles and compatible varieties from Germany and Spain

Tech management

10 Apr 2025

Learn how to ensure proper cherry tree pollination by understanding S-alleles, genetic compatibility, and using the interactive atlas developed in Germany and Spain. A complete guide for growers and professionals in sweet cherry cultivation.

In evidenza

Jerte Valley: cherry harvest gets underway – high quality and exports on the horizon

Production

27 Apr 2026

The Jerte Valley cherry harvest starts with 18,000–20,000 tons expected, high quality and European exports from May. Awaiting China market opening in a season marked by promotion, automation and unstable logistics costs affecting growers and supply chains.

Tasmania cherries hit export record in 2025/26 season driven by Asia demand

Production

27 Apr 2026

Tasmania closes the 2025/26 cherry season with export values nearing $50 million, driven by strong Asian demand and higher prices. Hong Kong, China, and Taiwan lead growth, reinforcing the premium positioning of Tasmanian cherries globally.

Tag Popolari