California is witnessing a large harvest of cherries. “It’s one of the largest harvests we’ve had in the industry. It’s also a high-quality crop,” says Joe Cataldo of J&M Farms and Delta Packing Co. of Lodi, California. “The problem is that much of it is compressed.”
Although the season is delayed by a few days, California growers are aware that Washington, the next key region for cherry production on the West Coast, is ahead of schedule. “So there’s a rush to get into the market before Washington starts producing, which usually reduces the value of the crop,” he explains.
While some light harvests began at the end of April, the heavier harvests will start in the Lodi region at the end of this week and are expected to continue until around June 14.
As for demand, the environment is difficult right now, says Cataldo. “Cherries are still somewhat of a luxury item, and we’re in an economy where people are careful with their money,” he says. “The demand is there, and retailers are really aggressive and excited about cherries. The problem is that the prices are not fair for the growers. It’s getting to the point where it might not be sustainable for growers after Memorial Day.”
Memorial Day weekend is an important time for cherry production in the United States. However, growers continue to contend with the fact that prices have not increased, while labor costs have tripled. Growers are also producing better fruit.
Read the full article: FreshPlaza
Image: J&M Farms
04 May 2026
In 2026, UK sweet cherries confirm growth, quality gains and steady retail demand. With production forecast at 8,000 tonnes, the key challenge will be diversifying across retail, wholesale and export to capture value during seasonal peaks while reducing waste and big discounting.
03 Jul 2024
'Thanks to the early blossoming this year, the harvest is particularly early,' explains Claus Schliecker, president of Landvolk Niedersachsen. He and his colleagues invest around EUR 120,000 per hectare to cover the cherry trees with rain covers and insect nets.
13 Nov 2026
Rain and hail in Chile have damaged crops, while a truckers’ strike in San Antonio threatens shipments. Cherry output could reach about 115 million boxes, below the 140 million estimate. Weather and logistics are clouding the 2026-2027 season and its export outlook.
13 Nov 2026
Cherry leaf roll virus affects sweet, sour and black cherry trees. It is regulated in Canada, where symptoms may appear about five years after infection. The article outlines how it spreads and measures to prevent its introduction and contain the virus in orchards.
