Turkish exporter Alanar focuses marketing on own production
14 Mar 2025
The decision was motivated by the desire to have more control over product quality and to reduce financial risks. "We will no longer buy fruit as in the past," said Gökyigit.
The export of cherries often involves long sea voyages, and preserving the freshness of the fruit is a major challenge. One innovative solution that could address this challenge is the use of absorbent pads.
Dri-Fresh® Fresh-Hold AB Absorbent Pads are specially designed for cherries, offering high absorption capacity and built-in antibacterial properties. This combination provides optimal protection during export, helping to keep cherries fresh for as long as possible.
The natural antibacterial additives in the Pads effectively eliminate unwanted bacteria, including botrytis in rain-affected fruit. Global Sales Manager, Karl Heggarty, emphasises the effectiveness of Dri-Fresh Fresh-Hold AB in extending shelf life. The Pads are impregnated with a citric acid solution, which releases a moisture-activated antimicrobial and antioxidant function.
This occurs as soon as freshly washed cherries come into contact with the Pads, significantly reducing mould formation and minimising waste during transport, especially for long-distance sea exports. In addition to their storage benefits and antibacterial protection, Dri-Fresh® Fresh-Hold AB Pads offer high convenience and impeccable aesthetics. These aspects make absorption cost-effective for everyone in the cherry export industry.
Available in several variants, including colours, absorption levels, shapes and sizes, Dri-Fresh® Fresh-Hold AB Absorbent Pads fit all application needs in the cherry export industry.
Sirane, a specialised packaging development and manufacturing company with expertise in absorbency and materials science, offers solutions in various sectors with four main divisions covering food packaging, horticulture, medicine and healthcare, and laboratory supplies and services.
L'esportazione di ciliegie spesso comporta lunghi viaggi via mare, e preservare la freschezza della frutta rappresenta una sfida notevole. Una soluzione innovativa che potrebbe affrontare questa sfida è l'utilizzo di Pads assorbenti.
Source: Sirane GROUP
Image: Sirane GROUP
