This week, fervent anticipation surrounds the arrival of the first greenhouse cherries from Spain at Van Ooijen Citrus, located in Ridderkerk, the Netherlands. Although in modest quantities, these delicacies will be distributed in twelve packages of 1.5 kg each, thus confirming their status as a genuine imperative, according to Lucien Ruiter.
Although the name may mislead, Van Ooijen Citrus has distinctly established itself as an authority in the cherry business. "In weeks 12 through 17, there is a shortage of cherries, which become virtually unavailable worldwide. The cherry season in the southern hemisphere came to an end five weeks ago. The greenhouse cherries provided to us by our Spanish partner come to fill this gap," Ruiter explains.
"However, these cherries are not for everyone. We market them only by order, favoring sales by the kilo over packaged sales. The price is set at 75 euros per kilo (30+). Despite the high cost, transportation costs amount to 20 euros per kilo, making it difficult to make a profit. However, we manage to meet the demand of some experts who are eagerly waiting for them," Lucien continues.
"The elevated location of our greenhouse allows our grower to keep the temperature under control, thus anticipating the flowering and fruiting process. At a time when cherries are rare in the market, this allows us to offer a unique product," Ruiter points out. However, he does not foresee a major expansion of greenhouse cherry cultivation in Spain, given its high expense.
Read the full article: Fresh Plaza
Image: Fresh Plaza
27 Nov 2024
According to information provided by ANA Chile®, the keys to achieving an optimal harvest with the required quality standards are: avoiding soft fruits due to tree overload, preventing softening in the peduncular zone or "lizard skin" by harvesting with a color above 3.8.
20 Jun 2025
In Leuggern, a 1,300-panel agrivoltaic system is being built over a cherry orchard: shielding from hail, heat, and frost, dynamic light control, and 800 MWh annually. The “insolagrin” tech cuts pesticide use and enhances the resilience of field-grown cherry crops.
09 Apr 2026
A study conducted in Chile evaluates chemical thinning in cherry trees using TSA and ACC, compared with manual methods. Results highlight impacts on fruit set, quality and size, offering practical insights for improving orchard productivity and efficiency.
09 Apr 2026
At the IFTA conference in California, new technologies for cherry and stone fruit orchards highlight benefits and limits. From automation and planar systems to growth regulators, growers assess costs, yields and sustainability to improve quality and market competitiveness.
