For Macfrut 2023 it was an honour to host during the WS cherry tree Prof. Marlene Ayala of the Catholic University of Chile, the person in charge of the main genetic improvement project on the cherry tree, started in 2010 and carried out in the largest cherry exporting country in the world, as well as the third largest cherry producer in the world and, so far at least, among the first importers of technological and varietal innovations.
Thanks to PMGC, the breeding programme supported by ASOEX - Consorcio Tecnologico de la Fruta and CORFO, a group of Chilean fruit producers and exporters, by 2030 Chile will be able to grow its own varieties and, probably, start exporting not only cherries but also new plant patents!
Below is the video of the report presented at Macfrut 2023.
11 Jul 2024
Last year's overlapping seasons and mass ripening collapsed the market for growers. Farmers can prepare for the weather, but how can they defend themselves against a flooded market and a dramatically short season?
05 Feb 2026
In 2025, British Columbia recorded its largest cherry harvest ever, but local growers struggle with rising production costs, climate uncertainty, and global competition. A challenging market is reshaping the future of the Canadian cherry industry.
01 Sep 2026
In the United States, a low-cost mobile system using RGB-D cameras, deep learning and digital odometry automatically measures sour cherry trunk diameter, geolocates individual trees and creates spatial maps to support precision orchard management at commercial scale.
01 Sep 2026
ExpoCerezos 2026 makes its Curicó, Chile, presentations available online, covering new cherry varieties, orchard management, productivity, quality and markets. Five technical reports examine field results, current challenges and future prospects for the cherry industry.
