For Macfrut 2023 it was an honour to host during the WS cherry tree Prof. Marlene Ayala of the Catholic University of Chile, the person in charge of the main genetic improvement project on the cherry tree, started in 2010 and carried out in the largest cherry exporting country in the world, as well as the third largest cherry producer in the world and, so far at least, among the first importers of technological and varietal innovations.
Thanks to PMGC, the breeding programme supported by ASOEX - Consorcio Tecnologico de la Fruta and CORFO, a group of Chilean fruit producers and exporters, by 2030 Chile will be able to grow its own varieties and, probably, start exporting not only cherries but also new plant patents!
Below is the video of the report presented at Macfrut 2023.
2025 is a disastrous year for Oregon’s sweet cherries: top-quality harvests remain unsold, labor shortages tied to immigration fears, and a market paying less than production costs. Small family farms face an uncertain future amid ongoing economic strain.
The 2025 US cherry season ended with shipments to China at 65% of 2024 levels. Despite tariffs, lychees and Canadian cherries, demand for premium varieties stayed strong. Quality, pricing and logistics remain the main challenges as the industry seeks diversification.
In Romania, the first cherries of the season reach shelves at 80 to 100 RON/kg, while Portugal, Spain and Greece offer far more competitive prices. Consumers are waiting for June, when local cherries may increase supply and ease market pressure.
A study on light-colored cherries in Konya, Turkey, analyzes energy efficiency, production inputs and greenhouse gas emissions, highlighting the role of fertilizers, irrigation and renewable energy in building a more sustainable and competitive fruit sector.