The shipments of cherries from the Pacific Northwest continue steadily. "So far, the Northwest cherry industry has shipped an average of 500,000 boxes per day," says Cat Gipe-Stewart, Marketing Director at Superfresh Growers®.
While some growers-shippers in the region have already finished their seasons, Superfresh Growers will see a longer season this year. "We continue to be in the best shape possible. Despite the warmer weather in recent days, cooler nighttime temperatures in our high-altitude orchards will allow us to continue supplying retailers until August," says Gipe-Stewart.
In fact, the 2024 harvest was expected to be 20.9 million boxes, with a 12% increase compared to a year ago. The industry continues to pack greater quantities than expected and reached a peak in the week of July 9th, with an overall volume that continues to appear above the five-year average.
As for the varieties, Gipe-Stewart states that late-season Dark Sweet cherries look good and are large and delicious. "We still expect steady volumes for our Dark Sweet cherries, as we anticipate continuing to pack them for most of the month of August," says Gipe-Stewart.
Regarding the timing of the season, although it started in line with the five-year average, the cooler weather at the beginning of the year delayed the start date, aligning it with previous years. "The moderate temperatures have ensured a steady harvest flow across all our orchards, allowing us to extend the harvest into August," says Gipe-Stewart.
For Superfresh Growers, the growing regions are in Oregon and Washington. "During the winter months, some high-altitude orchards were affected by below-zero temperatures that impacted late-season cherries," says Gipe-Stewart. However, thanks to the strategic location of our orchards, we were fortunate to avoid widespread losses and still have plenty of fruit available for the late season."
The demand for cherries is high. "The market is tightening as many suppliers finish their harvests for the year," says Gipe-Stewart. "As every year, in anticipation of the July 4th holiday, retailers stockpiled an abundant supply of cherries, which slowed the State's movement for a few days. However, sales are picking up again, and movement has returned to a steady pace."
At the same time, Superfresh Growers expects that overall cherry consumption will continue to remain steady, with quality and flavor continuing to be key factors influencing consumer purchases. The company also notes that it is expected that its main consumers will remain consistent: homeowners educated in two-person households with an annual income between $100,000 and $150,000.
Read the full article: Fresh Plaza
Image: Fresh Plaza
14 Oct 2024
A Chilean study examined four levels of fruit load over two consecutive seasons. The results showed that reducing the fruit load, especially in the 60% and 40% treatments, significantly improved cherries weight, size, and firmness. However, the yield was unaffected.
28 May 2025
In Taishan, the 2025 cherry season kicks off: e-commerce, cold chain logistics, and livestreaming bridge agricultural tradition and innovation. The initiative promotes local products like cherries, delivering them across China and beyond with premium logistics.
12 Sep 2025
A study in France explores the effects of ornamental winter fruits on Drosophila suzukii, an invasive pest damaging soft fruit crops. Researchers tested thermal regimes to evaluate survival, reproduction, and potential strategies for biological control and prevention.
12 Sep 2025
Frosts as low as -9°C did not affect cherry production in Patagonia thanks to sprinkler irrigation systems that protect flowers and buds. The Cherry Growers’ Chamber reassures: no damage to crops, but targeted investments are needed to face extreme weather events.
