The 100,000 yen cherry: Yamagata Benio stuns at Tokyo auction

26 Jun 2024
3640

A single cherry of the Yamagata Benio variety, cultivated in the Yamagata prefecture in Japan, was sold at auction for 100,000 yen, equivalent to about 600 euros. The news was announced by local authorities, who specified that the fruit auctioned at the Ota market in Tokyo belongs to a new type of cherries, known for their impressive size and high quality.

This cherry, of category 5L, has a diameter between 34 and 37 millimeters and was presented in a refined box made of Paulownia wood, a precious material used for musical instruments and luxury finishes.

The grower responsible for this 100,000 yen cherry is Yoshimi Kanehira, a 76-year-old farmer from the city of Tendo, who was already the winner of the competition for the largest fruit in the prefecture last year.

Benio cherries, although having a sugar content comparable to that of other premium varieties, are distinguished by a lower acidity and firmer flesh, which extends their shelf life.

Additionally, the cherry trees are cultivated in a particular way, growing the trees in a Y shape to optimize sunlight exposure. The soil is enriched with natural fertilizers, including Moringa extract, known for its richness in essential nutrients and drought resistance, and Tamogi mushrooms, appreciated for their antioxidant properties and use in cosmetics.

Source: ANSA
Image: MOMO Bud


Cherry Times - All rights reserved

What to read next

Challenges and future of the cherry: from varieties to climate, insights from Chile on today's industry

Tech management

29 Feb 2024

Analysing all the challenges of the cherry industry is ambitious. In this article, Jean Paul Millan addresses the crucial issues of the sector. From sustainability to post-harvest, the need to evolve in a rapidly changing sector emerges.

Biotechnological innovations in the control of Drosophila suzukii: techniques and perspectives

Crop protection

05 Nov 2024

Traditional management methods fail to fully control Drosophila suzukii. New innovative strategies are being developed and adopted, including the 'sterile insect technique', 'X-shredding' and the 'transgenic sexing strains' technique.

In evidenza

Phytosanitary risk management in international trade: the study on the PNRSV virus

Crop protection

29 Oct 2026

A recent study conducted in Chile investigated the germination potential of seeds from six commercial sweet cherry cultivars following exposure to environmental conditions representative of the export supply chain and the subsequent disposal of fruit in China.

Can the quality of the cherries overcome any obstacle?

Quality

29 Oct 2026

With an industry capable of exporting over 130 million crates, orchards continuing to reach full production and a potential labour shortage, the question is how to adapt the current business strategy.

Tag Popolari