The 100,000 yen cherry: Yamagata Benio stuns at Tokyo auction

26 Jun 2024
3133

A single cherry of the Yamagata Benio variety, cultivated in the Yamagata prefecture in Japan, was sold at auction for 100,000 yen, equivalent to about 600 euros. The news was announced by local authorities, who specified that the fruit auctioned at the Ota market in Tokyo belongs to a new type of cherries, known for their impressive size and high quality.

This cherry, of category 5L, has a diameter between 34 and 37 millimeters and was presented in a refined box made of Paulownia wood, a precious material used for musical instruments and luxury finishes.

The grower responsible for this 100,000 yen cherry is Yoshimi Kanehira, a 76-year-old farmer from the city of Tendo, who was already the winner of the competition for the largest fruit in the prefecture last year.

Benio cherries, although having a sugar content comparable to that of other premium varieties, are distinguished by a lower acidity and firmer flesh, which extends their shelf life.

Additionally, the cherry trees are cultivated in a particular way, growing the trees in a Y shape to optimize sunlight exposure. The soil is enriched with natural fertilizers, including Moringa extract, known for its richness in essential nutrients and drought resistance, and Tamogi mushrooms, appreciated for their antioxidant properties and use in cosmetics.

Source: ANSA
Image: MOMO Bud


Cherry Times - All rights reserved

What to read next

Cherries from Los Antiguos Valley: extreme sweetness from Patagonia

Specialties

07 Jul 2025

The “Cereza del Valle de Los Antiguos” designation celebrates the southernmost cherries in the world, renowned for their unique sweetness, crisp texture, and superior quality. A one-of-a-kind microclimate and over a decade of research elevate Patagonian fruit excellence.

Meda™: new early and intermediate cherry varieties in Europe

Varieties

04 Feb 2025

Meda™ varieties have been evaluated in Europe for three seasons now. All have been selected with a minimum of 35-40 days post-harvest. Meda™'s is the only breeding programme that has used postharvest as a selection filter.

In evidenza

Sugar content and fruit firmness as indicators of susceptibility to Drosophila suzukii in sweet cherry

Crop protection

26 May 2026

A California field study shows how Brix and fruit skin firmness affect sweet cherry susceptibility to Drosophila suzukii. Cultivar differences, fruit color and ripening stage point to sharper integrated pest management decisions and lower infestation risk in California orchards.

Epigen cherries: a new certified quality standard is launched in Spain

Production

26 May 2026

SAT La Rinconada cherries in Spain earn the Epigen Healthy Bite Regenerative Agriculture certification: 48 of 110 hectares focus on healthy sugars, more total amino acids, organic acids and antioxidant potential, while cutting water and nutrient use for European customers.

Tag Popolari