The 100,000 yen cherry: Yamagata Benio stuns at Tokyo auction

26 Jun 2024
2488

A single cherry of the Yamagata Benio variety, cultivated in the Yamagata prefecture in Japan, was sold at auction for 100,000 yen, equivalent to about 600 euros. The news was announced by local authorities, who specified that the fruit auctioned at the Ota market in Tokyo belongs to a new type of cherries, known for their impressive size and high quality.

This cherry, of category 5L, has a diameter between 34 and 37 millimeters and was presented in a refined box made of Paulownia wood, a precious material used for musical instruments and luxury finishes.

The grower responsible for this 100,000 yen cherry is Yoshimi Kanehira, a 76-year-old farmer from the city of Tendo, who was already the winner of the competition for the largest fruit in the prefecture last year.

Benio cherries, although having a sugar content comparable to that of other premium varieties, are distinguished by a lower acidity and firmer flesh, which extends their shelf life.

Additionally, the cherry trees are cultivated in a particular way, growing the trees in a Y shape to optimize sunlight exposure. The soil is enriched with natural fertilizers, including Moringa extract, known for its richness in essential nutrients and drought resistance, and Tamogi mushrooms, appreciated for their antioxidant properties and use in cosmetics.

Source: ANSA
Image: MOMO Bud


Cherry Times - All rights reserved

What to read next

Australian season kicks off: growers are confident in the 'Victorian season' 2023

Press review

07 Sep 2023

The Victorian cherry season starts at the beginning of November and reaches good volumes by the middle of the month, continuing until after Christmas including a long festive season - a perfect match for festivals and gifts. The season lasts about 100 days.

Silver nanoparticles to fight Drosophila suzukii in fruit cultivation

Crop protection

25 Jun 2025

Chitosan-coated silver nanoparticles (AgChNPs) show high efficacy against Drosophila suzukii, a major fruit pest. This sustainable biotechnological solution reduces adult emergence, reproduction, and causes morphological damage, offering a valid alternative to insecticides.

In evidenza

How to prevent fruit cracking in Mediterranean orchards with advanced sensing

Tech management

01 Dec 2025

Fruit cracking leads to significant economic losses in Mediterranean orchards. Advanced sensing technologies and precision agriculture now allow growers to detect early stress signals, reduce fruit splitting, improve resource efficiency and enhance overall crop sustainability.

Self-care or failed responsibility? Cherry harvest reveals workplace safety gaps

Tech management

01 Dec 2025

Cherry season exposes the limits of self-care as a safety model. Is it a personal duty or a sign of poor risk management? When risks increase, only structured systems—not individual willpower—can ensure health and safety for all workers in the field.

Tag Popolari