The 100,000 yen cherry: Yamagata Benio stuns at Tokyo auction

26 Jun 2024
2906

A single cherry of the Yamagata Benio variety, cultivated in the Yamagata prefecture in Japan, was sold at auction for 100,000 yen, equivalent to about 600 euros. The news was announced by local authorities, who specified that the fruit auctioned at the Ota market in Tokyo belongs to a new type of cherries, known for their impressive size and high quality.

This cherry, of category 5L, has a diameter between 34 and 37 millimeters and was presented in a refined box made of Paulownia wood, a precious material used for musical instruments and luxury finishes.

The grower responsible for this 100,000 yen cherry is Yoshimi Kanehira, a 76-year-old farmer from the city of Tendo, who was already the winner of the competition for the largest fruit in the prefecture last year.

Benio cherries, although having a sugar content comparable to that of other premium varieties, are distinguished by a lower acidity and firmer flesh, which extends their shelf life.

Additionally, the cherry trees are cultivated in a particular way, growing the trees in a Y shape to optimize sunlight exposure. The soil is enriched with natural fertilizers, including Moringa extract, known for its richness in essential nutrients and drought resistance, and Tamogi mushrooms, appreciated for their antioxidant properties and use in cosmetics.

Source: ANSA
Image: MOMO Bud


Cherry Times - All rights reserved

What to read next

How to reduce pistil doubling in sweet cherries: key findings and strategies

Tech management

21 Jul 2025

Pistil doubling affects fruit quality and profit for cherry growers. Research from California and Washington highlights effective timing and methods: shading, evaporative cooling, and targeted treatments can reduce pistil doubling by up to 50% in sweet cherry production.

How to increase the size of cherries without penalising colour

Tech management

31 Oct 2024

Producers have several management strategies to increase the final fruit size, including fruit load regulation, irrigation management, fertilisation and the application of biostimulants and growth regulators.

In evidenza

Cherry orchards in Turkey: bumblebee pollination improves fruit size and profits

Tech management

10 Mar 2026

A field trial in a cherry orchard in Izmir, in Turkey’s Aegean region, shows that bumblebee pollination with Bombus terrestris improves cherry size and weight. Results highlight larger fruit, fewer cherries per kilogram and higher profitability for export-oriented growers.

Valorizing cherry waste: phenolic stability and development of active packaging materials

Processed

10 Mar 2026

Uno studio condotto in Argentina mostra come le ciliegie dolci scartate possano essere trasformate in polvere liofilizzata ricca di composti fenolici e utilizzate in film edibili a base di pectina, creando materiali attivi per il packaging alimentare con proprietà antiossidanti.

Tag Popolari