The 2024 edition of the magazine is almost finished and will be distributed for the first time at Fruit Attraction in Madrid. It will circulate in print and digital versions among the main international players in the cherry sector.
Don't miss the opportunity to include your company among the magazine's partners and support the development of the sector.
For more information, contact our team
Our annual publication offers a comprehensive and up-to-date overview of the dynamics of the cherry sector, designed for buyers, packers, importers, exporters, producers, service providers and all stakeholders involved in the world of cherries.
In this issue a wide range of content, including technical insights and exclusive interviews with industry experts. Find out about new trends, how the market works and the innovations that are transforming the industry.
19 May 2023
In this video, Prof. Lang illustrates the differences between modern 2D and 3D cherry training systems, highlighting the importance of the correct choice of variety and rootstock depending on the training form adopted.
26 Mar 2024
The USDA investigated vacuum steam as an alternative to methyl bromide treatment for fresh fruit. The ultimate goal is to establish heat treatment programmes that preserve the integrity of a product and completely eliminate target infestations.
26 Feb 2026
From 3D LiDAR flower quantification to price elasticity and retail margins in Washington, California and Canada, this analysis explores how pollinators, seasonal supply constraints and in-store strategies shape cherry volumes, pricing dynamics and long-term market value.
26 Feb 2026
In Chile, integrating biodiversity and natural habitats into apple and cherry orchards increases fruit set, size and long-term stability. Research by PUCV shows that native vegetation and wild pollinators improve yield and quality without expanding cultivated land.
