The 2024 edition of the magazine is almost finished and will be distributed for the first time at Fruit Attraction in Madrid. It will circulate in print and digital versions among the main international players in the cherry sector.
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For more information, contact our team
Our annual publication offers a comprehensive and up-to-date overview of the dynamics of the cherry sector, designed for buyers, packers, importers, exporters, producers, service providers and all stakeholders involved in the world of cherries.
In this issue a wide range of content, including technical insights and exclusive interviews with industry experts. Find out about new trends, how the market works and the innovations that are transforming the industry.
24 Oct 2024
Thirty-two ‘Staccato’ plots located in the Okanagan Valley in British Columbia were selected, representing a range of growing conditions in the BC interior. Thirty-one of the blocks were on Mazzard rootstock and one on Colt rootstock.
24 Jun 2025
At Cherry Tech 2025, agronomist Carlos Tapia explained how strategic cherry pruning—supported by NDVI mapping and spatial analysis—can reduce labor, improve fruit size, and enhance profitability. A cost-effective, high-impact tool to maintain Chile’s global cherry leadership.
31 Aug 2026
In Chile, artificial intelligence applied to smartphone photos can estimate cherry floral load. The method adapts the analysis to open or dense canopies and maps variability within the orchard, helping growers identify distinct management zones before the season begins.
28 Aug 2026
In Alicante, pre-harvest 24-BL treatments reduced sweet cherry cracking by up to 50% while improving fruit size, firmness, red color and anthocyanin content. Tests on ‘Sunburst’ and ‘Skeena’ suggest a promising strategy to protect orchards from extreme rainfall events.
