A Washington farmer reveals how important crop insurance is

04 Jan 2024
1751

In Washington, a cherry grower emphasises the importance of crop insurance for his company and for the entire cherry industry. He defines the life of a grower as betting your entire investment on production, comparing the process to gambling in Las Vegas. The main challenge is the uncertainty of success or failure until the closing payments from the pool, which can take almost a year from the start of the cherry investment.

Jennifer Wiggs, the grower, points out that, although most years bring at least a break-even, there are occasionally exceptional years that make it possible to finance the following year or invest in improvements. However, there is also the risk of losing everything due to adverse weather events. Cherries, in particular, are sensitive to weather conditions before harvest, requiring constant monitoring of weather forecasts.

She advises his colleagues to consider crop insurance as a lifesaver. Shee recounts his own initial experience of scepticism towards insurance, but reveals that it became compulsory when they acquired a larger orchard with an agricultural loan. The turning point came when, hit by rainstorms, they suffered significant losses. The agent explained the value of insurance, allowing the farmer to face the challenges with peace of mind.

The earnings guarantee system is based on the actual earnings history of the cultivated blocks. The grower emphasises the adaptability of the policies, which are self-adjusting considering ups and downs. The coverage percentage chosen affects premiums, but offers financial security. The insurance also facilitates access to US Department of Agriculture disaster relief programmes by simplifying the application process.

In conclusion, Jennifer Wiggs encourages his colleagues to explore options with specialised cherry agents, to review coverage choices annually and to consider insurance as a way to sleep soundly.


Read the full article: Good Fruit Grower
Images: Jennifer Wiggs/Good Fruit Grower


Cherry Times - All rights reserved

What to read next

South Africa’s 2025 cherry campaign blends seasonality, freshness and lifestyle-driven marketing

Markets

08 Dec 2025

South Africa’s cherry season launches with a 2025 campaign built on emotion, lifestyle and premium quality. By emphasising seasonality, wellness appeal, freshness and social content, the industry aims to make cherries the summer hero. An invitation to boost digital engagement.

Chilean cherries ready to grow in Southeast Asia: Thailand a key market

Markets

03 Oct 2025

Chilean cherries strengthen their footprint in Southeast Asia: over 2,200 tons exported to Thailand and new market openings in Vietnam and Indonesia. ProChile’s ASEAN mission also paves the way for kiwifruit, blueberries and citrus, boosting Chile’s fruit diversification strategy

In evidenza

New evidence on the mechanisms underlying cracking in cherry fruits

Retail

01 May 2026

Sweet cherry cracking significantly impacts yield and market quality. Research highlights the key role of pectins and calcium in cell adhesion and tissue stability, offering valuable insights to reduce fruit splitting and improve orchard management strategies.

Cherry fruit cracking in India: a physiological disorder reducing yield and marketability

Tech management

01 May 2026

Fruit cracking in cherry trees in India can cause losses of up to 85%, affecting quality and market value. This article examines physiological and environmental causes and highlights effective strategies, from irrigation to nutrient management, to reduce damage.

Tag Popolari