The Scottish grower Peter Marshall & Co (Marshall Farms) has expanded its supply deal with Asda to provide over 3.5 million cherries this summer.
The agreement extends the retailer’s five-year partnership with Marshall Farms through its supplier Scotty Brand. The producer now supplies fruit for both the private label and Scotty-branded packs, increasing the volume by about three million cherries per season.
Marshall Farms cherries are available in Asda stores in three formats, within the supermarket’s Extra Special and standard private label lines: 250 g, 300 g, and 500 g. Marshall Farms packs will be available this summer in about 160 Asda stores across the UK.
The owner and grower of Marshall Farms, Jennifer Marshall, said: “Cherries are exceptional in Scotland due to the long daylight hours and cooler climate. “Scottish cherries ripen slowly on the trees, which increases the sugar levels and quality. We use the best cultivation techniques and a range of varieties to ensure our business can supply Asda with cherries well into the season.”
Rowan Marshall added: “We have been growing in the area since 1942 and are proud to be the fourth generation of Marshalls in Alyth. “We are delighted to be at the forefront of cherry growers in Scotland with this united and evolving partnership with Asda.”
“Being one of only four Scottish cherry growers currently in production, we are extremely proud of the quality of our products and are excited to bring the best and juiciest cherries available to Asda customers this season.”
Source: Fresh Produce Journal
Image: Scottish Business News
03 Apr 2025
Find out how spectrophotometry enables early detection of Drosophila suzukii in fruit, reducing damage and economic losses. A study in Italy and the UK proposes an innovative method for sweet cherries, with advanced algorithms for rapid and non-destructive analysis.
04 Dec 2024
A study characterized cherry stem extract identifying 146 chemical compounds. Flavonoids stood out, along with phenolic compounds, terpenoids, and organic acids. These compounds work to combat free radicals and oxidative processes, which are major contributors to skin aging.
22 Jan 2026
At Hort Show 2026, experts and growers discussed the future of cherries through market insights, tech innovation and AI. From economic sustainability to mechanical harvesting, the second day focused on boosting profitability and resilience in U.S. cherry farming.
22 Jan 2026
Forchlorfenuron (CPPU) is a growth regulator used in fruit farming to improve size, yield and shelf life. It enhances quality and storage by acting on cell growth, sugar levels and metabolism. A sustainable choice for modern and efficient fruit production systems.
