The Scottish grower Peter Marshall & Co (Marshall Farms) has expanded its supply deal with Asda to provide over 3.5 million cherries this summer.
The agreement extends the retailer’s five-year partnership with Marshall Farms through its supplier Scotty Brand. The producer now supplies fruit for both the private label and Scotty-branded packs, increasing the volume by about three million cherries per season.
Marshall Farms cherries are available in Asda stores in three formats, within the supermarket’s Extra Special and standard private label lines: 250 g, 300 g, and 500 g. Marshall Farms packs will be available this summer in about 160 Asda stores across the UK.
The owner and grower of Marshall Farms, Jennifer Marshall, said: “Cherries are exceptional in Scotland due to the long daylight hours and cooler climate. “Scottish cherries ripen slowly on the trees, which increases the sugar levels and quality. We use the best cultivation techniques and a range of varieties to ensure our business can supply Asda with cherries well into the season.”
Rowan Marshall added: “We have been growing in the area since 1942 and are proud to be the fourth generation of Marshalls in Alyth. “We are delighted to be at the forefront of cherry growers in Scotland with this united and evolving partnership with Asda.”
“Being one of only four Scottish cherry growers currently in production, we are extremely proud of the quality of our products and are excited to bring the best and juiciest cherries available to Asda customers this season.”
Source: Fresh Produce Journal
Image: Scottish Business News
15 Aug 2024
As far as the domestic market is concerned, according to data from SIMA GPP, there was a price increase in 2023 compared to the previous three-year period 2020-2022, especially in the last weeks of the campaign, where the price rose from around 3€/kg to around 4.70€/kg.
19 Dec 2025
Cracking in sweet cherry fruit can lead to total crop loss. A Ukrainian study highlights genetic and morphological causes, showing how variety and ripening time affect split types. Cultivars like Mliivska žovta, Mirazh and Amazonka showed the best resilience.
02 Jan 2026
Chile, the world’s top exporter of fresh cherries, is tackling the growing threat of Drosophila suzukii through an advanced strategy that includes the Sterile Insect Technique and a cross-border partnership with Argentina to safeguard fruit quality and global market access.
01 Jan 2026
Ultrasound and nanobubble treatments are transforming postharvest cherry management in Chile. Physiological indicators such as pitting, electrolyte leakage and respiration help assess treatment impact and preserve cherry quality for up to 45 days in cold storage.
