The Scottish grower Peter Marshall & Co (Marshall Farms) has expanded its supply deal with Asda to provide over 3.5 million cherries this summer.
The agreement extends the retailer’s five-year partnership with Marshall Farms through its supplier Scotty Brand. The producer now supplies fruit for both the private label and Scotty-branded packs, increasing the volume by about three million cherries per season.
Marshall Farms cherries are available in Asda stores in three formats, within the supermarket’s Extra Special and standard private label lines: 250 g, 300 g, and 500 g. Marshall Farms packs will be available this summer in about 160 Asda stores across the UK.
The owner and grower of Marshall Farms, Jennifer Marshall, said: “Cherries are exceptional in Scotland due to the long daylight hours and cooler climate. “Scottish cherries ripen slowly on the trees, which increases the sugar levels and quality. We use the best cultivation techniques and a range of varieties to ensure our business can supply Asda with cherries well into the season.”
Rowan Marshall added: “We have been growing in the area since 1942 and are proud to be the fourth generation of Marshalls in Alyth. “We are delighted to be at the forefront of cherry growers in Scotland with this united and evolving partnership with Asda.”
“Being one of only four Scottish cherry growers currently in production, we are extremely proud of the quality of our products and are excited to bring the best and juiciest cherries available to Asda customers this season.”
Source: Fresh Produce Journal
Image: Scottish Business News
26 Jan 2024
In addition to phytosanitary treatments, kaolin and covering the inter-row with Extenday sheets throughout the season as vector control strategies to cover weeds, which are very important for the insect's life cycle, were evaluated.
15 Dec 2023
Rabobank senior analyst Gonzalo Salinas monitors global trends in the cherry trade as the Southern Hemisphere prepares for the 2023/24 season. At the end of 2023, there are mixed trends in the entire cherry sector.
22 May 2026
The CTIFL 2026 report presents guidelines to protect cherry trees in France from Drosophila suzukii, combining monitoring, netting, sanitation, biological control and authorized plant protection products for targeted, sustainable crop defense adapted to sites and varieties.
22 May 2026
Cherry orchard covers in Chile no longer protect only against rain: they now regulate microclimate, reduce cracking, improve export quality and fruit condition, supporting more stable economic returns in modern orchards exposed to growing climate risk and market pressure.
