The Scottish grower Peter Marshall & Co (Marshall Farms) has expanded its supply deal with Asda to provide over 3.5 million cherries this summer.
The agreement extends the retailer’s five-year partnership with Marshall Farms through its supplier Scotty Brand. The producer now supplies fruit for both the private label and Scotty-branded packs, increasing the volume by about three million cherries per season.
Marshall Farms cherries are available in Asda stores in three formats, within the supermarket’s Extra Special and standard private label lines: 250 g, 300 g, and 500 g. Marshall Farms packs will be available this summer in about 160 Asda stores across the UK.
The owner and grower of Marshall Farms, Jennifer Marshall, said: “Cherries are exceptional in Scotland due to the long daylight hours and cooler climate. “Scottish cherries ripen slowly on the trees, which increases the sugar levels and quality. We use the best cultivation techniques and a range of varieties to ensure our business can supply Asda with cherries well into the season.”
Rowan Marshall added: “We have been growing in the area since 1942 and are proud to be the fourth generation of Marshalls in Alyth. “We are delighted to be at the forefront of cherry growers in Scotland with this united and evolving partnership with Asda.”
“Being one of only four Scottish cherry growers currently in production, we are extremely proud of the quality of our products and are excited to bring the best and juiciest cherries available to Asda customers this season.”
Source: Fresh Produce Journal
Image: Scottish Business News
22 Sep 2025
Sun World and Pairwise announce a joint venture to develop the first pitless cherry. By combining advanced genetics with innovative breeding technology, the project aims to deliver premium fruit that is more sustainable, flavorful, and convenient for consumers worldwide.
24 Dec 2024
As this year comes to a close, the Cherry Times team would like to extend a warm thank you to all our readers, who continue to enthusiastically support our editorial journey dedicated to the wonderful world of cherries and their supply chain.
10 Feb 2026
Climate change is reducing cherry volumes in Chile, pushing growers and researchers to rethink varieties, orchard management and postharvest strategies. New predictive models aim to safeguard quality and exports to the Chinese market worldwide globally.
10 Feb 2026
Low temperature storage extends the shelf life of sweet cherries but may induce pulp lignification. A study on the Meizao cultivar examines structural, biochemical and molecular changes affecting fruit firmness, texture, quality and consumer acceptance during post-harvest storage
