The Scottish grower Peter Marshall & Co (Marshall Farms) has expanded its supply deal with Asda to provide over 3.5 million cherries this summer.
The agreement extends the retailer’s five-year partnership with Marshall Farms through its supplier Scotty Brand. The producer now supplies fruit for both the private label and Scotty-branded packs, increasing the volume by about three million cherries per season.
Marshall Farms cherries are available in Asda stores in three formats, within the supermarket’s Extra Special and standard private label lines: 250 g, 300 g, and 500 g. Marshall Farms packs will be available this summer in about 160 Asda stores across the UK.
The owner and grower of Marshall Farms, Jennifer Marshall, said: “Cherries are exceptional in Scotland due to the long daylight hours and cooler climate. “Scottish cherries ripen slowly on the trees, which increases the sugar levels and quality. We use the best cultivation techniques and a range of varieties to ensure our business can supply Asda with cherries well into the season.”
Rowan Marshall added: “We have been growing in the area since 1942 and are proud to be the fourth generation of Marshalls in Alyth. “We are delighted to be at the forefront of cherry growers in Scotland with this united and evolving partnership with Asda.”
“Being one of only four Scottish cherry growers currently in production, we are extremely proud of the quality of our products and are excited to bring the best and juiciest cherries available to Asda customers this season.”
Source: Fresh Produce Journal
Image: Scottish Business News
22 Jul 2025
A Chinese study compares YLL-TS and SSS-TS cherry tree systems, focusing on photosynthetic efficiency, fruit quality, and yield. The innovative YLL-TS system shows remarkable performance, proving suitable for high-efficiency, intensive sweet cherry farming.
30 Jan 2025
The challenge for regional production is to distinguish itself on the market through quality, as late production is no longer a differentiating factor. To date, the region has 244 hectares dedicated to cherry production in the Chile Chico Valley.
17 Apr 2026
A study on sweet cherry grown in Northern Greece examines transcription factors PaWRKY57 and PaNAC29, highlighting their key role in fruit growth, color development and in the molecular mechanisms regulating ripening in non-climacteric fruit species.
17 Apr 2026
CEAF research shows that rootstock and variety combinations influence drought tolerance in cherry trees in Chile, where rainfall is sharply declining. The study highlights strategies to improve water use efficiency and irrigation management in extreme climate conditions.
