The Scottish grower Peter Marshall & Co (Marshall Farms) has expanded its supply deal with Asda to provide over 3.5 million cherries this summer.
The agreement extends the retailer’s five-year partnership with Marshall Farms through its supplier Scotty Brand. The producer now supplies fruit for both the private label and Scotty-branded packs, increasing the volume by about three million cherries per season.
Marshall Farms cherries are available in Asda stores in three formats, within the supermarket’s Extra Special and standard private label lines: 250 g, 300 g, and 500 g. Marshall Farms packs will be available this summer in about 160 Asda stores across the UK.
The owner and grower of Marshall Farms, Jennifer Marshall, said: “Cherries are exceptional in Scotland due to the long daylight hours and cooler climate. “Scottish cherries ripen slowly on the trees, which increases the sugar levels and quality. We use the best cultivation techniques and a range of varieties to ensure our business can supply Asda with cherries well into the season.”
Rowan Marshall added: “We have been growing in the area since 1942 and are proud to be the fourth generation of Marshalls in Alyth. “We are delighted to be at the forefront of cherry growers in Scotland with this united and evolving partnership with Asda.”
“Being one of only four Scottish cherry growers currently in production, we are extremely proud of the quality of our products and are excited to bring the best and juiciest cherries available to Asda customers this season.”
Source: Fresh Produce Journal
Image: Scottish Business News
24 Oct 2024
The focus of the study conducted at the Universidad Politécnica de Cartagena (Spain) and the University of Trás-os-Montes e Alto Douro (Portugal) was to evaluate the effects of foliar application of magnesium (Mg) and potassium (K) on fruit quality parameters.
16 Dec 2024
Biotens is a product that integrates into the plasma membranes of plant cells because it has the same composition (vegetable phospholipids). Biotens, due to this characteristic, does not cover the stomata and does not interfere with the dynamism of the plant's plasma membran.
31 Aug 2026
In Chile, artificial intelligence applied to smartphone photos can estimate cherry floral load. The method adapts the analysis to open or dense canopies and maps variability within the orchard, helping growers identify distinct management zones before the season begins.
28 Aug 2026
In Alicante, pre-harvest 24-BL treatments reduced sweet cherry cracking by up to 50% while improving fruit size, firmness, red color and anthocyanin content. Tests on ‘Sunburst’ and ‘Skeena’ suggest a promising strategy to protect orchards from extreme rainfall events.
