‘It will be a year marked by earliness also for the cherry orchards in the open field, given the mild temperatures recorded until a few days ago and for much of the winter period. The fruits have reached an appreciably advanced stage of veraison. We will start harvesting the Bigarreau variety next weekend (end of April), marking an advance of about two weeks compared to last season, when the first cuts were made on 10 May'.
This was reported by entrepreneur Giacomo Giotta, owner of the company of the same name in Conversano (Bari - Apulia) with 20 hectares invested in cherry trees.
The great interest in cherries was already palpable with the first Italian greenhouse productions ready at the beginning of the month, as well as the Spanish ones that later arrived on the markets with prices per kilo prohibitive for the average consumer. In Apulia, the cherry orchards are in excellent health and a good campaign is expected in terms of quantity, quality and size, thanks so far to the absence of any return of cold weather or adverse weather phenomena.
‘The cherry market appears to be quite buoyant this year,’ says the producer. ‘I believe that demands will increase in the coming days, also because a satisfying percentage of extra produce is visible on the plants. Compared to 2023, yields are higher (around +20-25%), but this increase in production will not fully compensate for the numerous explantations that have recently occurred in our areas.
Some speak of a thousand fewer hectares than a year ago. The causes are attributable not only to the spread of Drosophila suzukii, but also to the acute shortage of labour and above all to the commercial crisis we have suffered in recent years'.
Source: Freshplaza
Image: Freshplaza
06 Jun 2023
In large retail outlets, where sales are made on a free service basis, the label has a fundamental function in communicating the product to the consumer. The Sainsbury's label is an interesting example of clear and comprehensive communication.
27 Dec 2024
Gasic, leader of the four-year, $5 million project funded by the USDA Specialty Crop Research Initiative, said there is still much to discover. For instance: Armillaria-resistant rootstocks that are compatible with cherry trees have yet to be found.
21 Jan 2026
Cherries consumption in Italy reflects broader FMCG trends, with declining penetration but rising average spending driven by higher prices. Consumers buy smaller quantities per trip yet shop more often, showing loyalty to this premium seasonal fruit despite inflation.
21 Jan 2026
A study in Chile tested ultrasound and nanobubble treatments on “Regina” sweet cherries to improve postharvest quality. The results reveal promising sustainable alternatives to fungicides, preserving freshness during long-distance shipping and storage.
