The campaign of Picota cherries from Jerte has started positively in the north of the Spanish province of Caceres, "with good volumes and high quality", says Fátima López-Santamaría, a technician from DOP Cereza del Jerte. "We had a couple of days of rain that might have caused some losses.
An evaluation has not yet been made to quantify the affected volume; however, for now, these losses seem to be insignificant. In fact, the impact has been more evident in other intermediate varieties of cherries than in the late Ambrunés varieties, which are the Picotas from Jerte covered by the DOP Cereza del Jerte".
Producers from Extremadura still remember last year's campaign, in which, unfortunately, the rains had a decisive impact. "For this reason, we hope that the losses are minimal and not noteworthy", he says. "Especially this year, in which the quality of Jerte Picota cherries is extraordinary".
The Picota del Jerte is a variety of cherry originating from the Jerte Valley, where it has been traditionally cultivated among mountains over 1,000 meters in altitude since the 17th century, as stated by the DOP.
"It is essential to remember that the harvesting of Picota cherries, highly demanded in both the domestic and export markets, begins in mid-June, because one of the most significant problems that the DOP faces every year is the commercialization of regular cherries with the stalk removed to pass them off as Picota cherries, illegally using the DOP brand for fruits that are neither an authentic Picota cherry nor certified or authorized by the DOP Regulatory Council".
Read the full article: FreshPlaza
Image: Financial Food
19 Mar 2024
A study was conducted in Ukraine to determine the impact of different pruning techniques and conditions on young cherry trees. The varieties used were 'Krupnoplidna' and 'Melitopolska Chorna', both grafted onto Colt rootstock.
16 May 2025
Peru is investing in cherry cultivation, testing production in Ayacucho, Arequipa, and Ancash. With the Chancay port offering direct access to Asia, Peru aims to compete with Chile in the booming Chinese cherry market, supported by adapted varieties and growing expertise.
10 Apr 2026
The first Spanish greenhouse cherries reach the European market with very limited volumes and prices up to €80/kg. Strong demand from the Netherlands, Scandinavia and the UK, while the open-field season may start later than usual, impacting exports.
10 Apr 2026
A study on 22 sweet cherry cultivars in Zaragoza examines how warmer winters affect dormancy and flowering. Declining winter chill alters phenology and threatens yield, varietal adaptation and long-term sustainability in Mediterranean growing regions.
