The campaign of Picota cherries from Jerte has started positively in the north of the Spanish province of Caceres, "with good volumes and high quality", says Fátima López-Santamaría, a technician from DOP Cereza del Jerte. "We had a couple of days of rain that might have caused some losses.
An evaluation has not yet been made to quantify the affected volume; however, for now, these losses seem to be insignificant. In fact, the impact has been more evident in other intermediate varieties of cherries than in the late Ambrunés varieties, which are the Picotas from Jerte covered by the DOP Cereza del Jerte".
Producers from Extremadura still remember last year's campaign, in which, unfortunately, the rains had a decisive impact. "For this reason, we hope that the losses are minimal and not noteworthy", he says. "Especially this year, in which the quality of Jerte Picota cherries is extraordinary".
The Picota del Jerte is a variety of cherry originating from the Jerte Valley, where it has been traditionally cultivated among mountains over 1,000 meters in altitude since the 17th century, as stated by the DOP.
"It is essential to remember that the harvesting of Picota cherries, highly demanded in both the domestic and export markets, begins in mid-June, because one of the most significant problems that the DOP faces every year is the commercialization of regular cherries with the stalk removed to pass them off as Picota cherries, illegally using the DOP brand for fruits that are neither an authentic Picota cherry nor certified or authorized by the DOP Regulatory Council".
Read the full article: FreshPlaza
Image: Financial Food
12 May 2025
The government of British Columbia invests $5 million to help cherry, apple, pear, and other fruit growers tackle climate change, with 69 approved projects and innovative, ambitious measures scheduled through 2027 across the Okanagan and Kootenays regions.
17 Jun 2025
The tariff suspension between the US and China reopens trade routes for Northwest cherries. With total duties down to 58%, exports to one of the most crucial markets resume, helping to stabilize global fruit trade and offering new momentum for the 2025 season.
03 Mar 2026
Study on sweet cherry cultivation in Serbia, Greece and Bulgaria, focusing on research carried out in Southern Bulgaria on six cultivars grafted on Maxma 14. BBCH phenological stages and the impact of seasonal climate conditions on flowering and fruit ripening were evaluated.
03 Mar 2026
In New Zealand and Australia, rain covers for cherries reduce cracking and boost size but alter orchard microclimate and firmness. Research focuses on humidity, calcium and export quality to support a more climate-resilient cherry export industry worldwide and sustainability.
