In 2024, cherry production faced numerous challenges due to climate conditions, that affected both the amount and the quality of the harvest. Late frosts, heavy rains, and other weather-related events put significant pressure on growers, drastically reducing production in some cases. Despite these challenges, the demand for cherries remained high, with prices rising especially for premium-quality fruit.
In this complex scenario, UNITEC technologies have provided a decisive solution for the industry. Advanced systems like Cherry Vision 3.0 and 3.5 AI have revolutionized the way cherries are selected and sorted. Thanks to the use of artificial intelligence, these technologies allow to detect external defects with extreme precision, such as imperfections in the skin or variations in color and shape, ensuring that only high-quality fruit is delivered to the market.
Additionally, with the use of cutting-edge sensors, UNITEC’s sorting systems can also analyze the internal parameters of cherries, thus maximizing the value of every single fruit. Indeed, with UNIQ Cherry, it is possible to detect ripeness and firmness, further enhancing the effectiveness of the sorting process.
These innovative solutions enable fruit packing houses to significantly boost operational margins, drastically reduce labor costs, and entering new markets by offering consistent quality to their Customers—a key factor in building trust between the parties.
Thanks to these advanced technologies, all developed in-house by UNITEC’s R&D department at their headquarters in Italy, producers are better equipped to handle climate challenges while maintaining a high level of competitiveness. They can bring guaranteed quality cherries to market, even under adverse weather conditions.
23 Jan 2025
Cherries are widely considered a luxury fruit. Nationally, cherries are a favorite fruit for holidays. Internationally, markets in China, Japan, and South Korea lead significant demand, particularly during Lunar New Year and other cultural celebrations.
31 Jan 2024
Joy Wing Mau, a leader in the fruit industry, signed a strategic cooperation agreement with the Maersk Group, a shipping giant, to improve and lead cooperation in the development of logistics for fruit trade between China and Chile.
23 Apr 2026
Corette® rootstocks by Agromillora show strong adaptability to Mediterranean soils in Spain. Trials highlight good yields, early production and suitability for intensive orchards, improving efficiency, fruit quality and long-term sustainability.
23 Apr 2026
A Tasmanian research project examines how rain covers alter orchard microclimates, analysing impacts on cherry quality, yield and tree growth. Findings will help growers manage hotter summers, extreme rainfall events and the increasing challenges of climate change.
