In 2024, cherry production faced numerous challenges due to climate conditions, that affected both the amount and the quality of the harvest. Late frosts, heavy rains, and other weather-related events put significant pressure on growers, drastically reducing production in some cases. Despite these challenges, the demand for cherries remained high, with prices rising especially for premium-quality fruit.
In this complex scenario, UNITEC technologies have provided a decisive solution for the industry. Advanced systems like Cherry Vision 3.0 and 3.5 AI have revolutionized the way cherries are selected and sorted. Thanks to the use of artificial intelligence, these technologies allow to detect external defects with extreme precision, such as imperfections in the skin or variations in color and shape, ensuring that only high-quality fruit is delivered to the market.
Additionally, with the use of cutting-edge sensors, UNITEC’s sorting systems can also analyze the internal parameters of cherries, thus maximizing the value of every single fruit. Indeed, with UNIQ Cherry, it is possible to detect ripeness and firmness, further enhancing the effectiveness of the sorting process.
These innovative solutions enable fruit packing houses to significantly boost operational margins, drastically reduce labor costs, and entering new markets by offering consistent quality to their Customers—a key factor in building trust between the parties.
Thanks to these advanced technologies, all developed in-house by UNITEC’s R&D department at their headquarters in Italy, producers are better equipped to handle climate challenges while maintaining a high level of competitiveness. They can bring guaranteed quality cherries to market, even under adverse weather conditions.
13 Mar 2026
Research published in Scientific Reports shows that PGPR bacteria Pantoea ananatis and Bacillus aryabhattai increase salt stress tolerance in the Gisela 6 cherry rootstock, improving plant growth, photosynthesis efficiency and antioxidant defenses under saline soil conditions.
15 May 2024
Italy continues to lose positions in the ranking of the largest cherry producers in the world. Currently, the beautiful country is in seventh place, surpassed by Spain and chased by Greece. In just three five-year periods, national production has dropped by 15%.
20 Apr 2026
In 2025, Moldova reached a record in sour cherry exports, surpassing domestic consumption, with 55% of output shipped abroad. Rising prices and lack of irrigation are affecting fruit quality, yields and the overall competitiveness of the national cherry supply chain.
20 Apr 2026
In Chile’s cherry sector, oversupply and rising costs are reshaping the market. According to Raimundo Cuevas, not all orchards will survive: higher productivity, new varieties and a redefinition of growing areas will be essential to maintain profitability in the coming years.
