In 2024, cherry production faced numerous challenges due to climate conditions, that affected both the amount and the quality of the harvest. Late frosts, heavy rains, and other weather-related events put significant pressure on growers, drastically reducing production in some cases. Despite these challenges, the demand for cherries remained high, with prices rising especially for premium-quality fruit.
In this complex scenario, UNITEC technologies have provided a decisive solution for the industry. Advanced systems like Cherry Vision 3.0 and 3.5 AI have revolutionized the way cherries are selected and sorted. Thanks to the use of artificial intelligence, these technologies allow to detect external defects with extreme precision, such as imperfections in the skin or variations in color and shape, ensuring that only high-quality fruit is delivered to the market.
Additionally, with the use of cutting-edge sensors, UNITEC’s sorting systems can also analyze the internal parameters of cherries, thus maximizing the value of every single fruit. Indeed, with UNIQ Cherry, it is possible to detect ripeness and firmness, further enhancing the effectiveness of the sorting process.
These innovative solutions enable fruit packing houses to significantly boost operational margins, drastically reduce labor costs, and entering new markets by offering consistent quality to their Customers—a key factor in building trust between the parties.
Thanks to these advanced technologies, all developed in-house by UNITEC’s R&D department at their headquarters in Italy, producers are better equipped to handle climate challenges while maintaining a high level of competitiveness. They can bring guaranteed quality cherries to market, even under adverse weather conditions.
26 Nov 2025
The use of 730 nm NIR imaging combined with artificial intelligence enables accurate detection of Qfly oviposition marks on fresh cherries in Australia, improving quality control and phytosanitary safety throughout the fruit supply chain for international export markets.
19 Jan 2026
With one million kilos of cherries exported, Frutos del Valle Patagónico becomes Patagonia’s second-largest cherry exporter. Through innovation, full traceability, and a reliable cold chain, the family-run business reaches Europe, Asia, and North America with top-quality fruit.
22 May 2026
The CTIFL 2026 report presents guidelines to protect cherry trees in France from Drosophila suzukii, combining monitoring, netting, sanitation, biological control and authorized plant protection products for targeted, sustainable crop defense adapted to sites and varieties.
22 May 2026
Cherry orchard covers in Chile no longer protect only against rain: they now regulate microclimate, reduce cracking, improve export quality and fruit condition, supporting more stable economic returns in modern orchards exposed to growing climate risk and market pressure.
