In the lands between Romagna and Modena, a group of farmers is achieving significant results in the cherry-growing sector. Known for their dedication to quality and tradition, these companies, members of Agrintesa, are reaching international markets with their high-quality cherry production.
Enrico Bucchi, the CEO of Valfrutta Fresco SpA, takes us on a journey through the region's fields, closely examining the cherry supply chain and the strategies behind the success of this fruit.
As the cherry-growing season intensifies, we find ourselves immersed in the countryside of Modena, one of the most suitable areas for cherry production. Here, thanks to the specialization of agricultural companies, the supply chain is able to generate considerable added value, focusing on the importance of product quality and authenticity.
In collaboration with Agrintesa, the Alegra Group is committed to enhancing the production of its members, offering a diversified range of products ranging from PGI Vignola Cherries and Valfrutta Fresco to private label production. This targeted approach meets the needs of customers increasingly attentive to the origin and quality of food.
To watch the full video on LinkedIn, click here
Source: Agrintesa
Image: Alegra Group
26 Jun 2024
Of all the unusual names for cherries, few have raised as many questions as the Black Republican. The story of the Black Republican cherry begins with Henderson Lewelling, the eldest son of a Quaker family who ran a successful nursery in Iowa in the late 1830s.
02 Jan 2025
A study conducted in Japan analyzed the behavior of the Yoshino cherry tree, collecting data from 1948 to 2024. The aim was to understand the relationships between cold exposure, necessary for dormancy release, and heat required for bud development.
01 Dec 2025
Cherry season exposes the limits of self-care as a safety model. Is it a personal duty or a sign of poor risk management? When risks increase, only structured systems—not individual willpower—can ensure health and safety for all workers in the field.
28 Nov 2025
A recent study from central Chile reveals that the combined activity of honey bees and wild insects significantly improves sweet cherry fruit set, highlighting the value of biodiversity and ecologically oriented farming practices for more resilient orchards in the region.
