Cherry growers in the Northwest have always known that the best way to successfully navigate the cherry season, which lasts 3 months, is to produce excellent quality fruit from start to finish. This year they have outdone themselves, producing fruit that drives repeat purchases and that consumers eagerly await all summer long.
In 2024, our growers will deliver cherries that will leave consumers wanting more and more! Thanks to the perfect climate for production, we are seeing uniformly colored red and yellow cherries with a brix of 20% and above.
Over 80% of the shipped crop is sized 10.5 row (26mm+) or larger. We are currently shipping over 350,000 boxes per day, bringing the season's total to 3,110,730 boxes (equivalent to 20 pounds - up to June 19, 2024).
It is expected that shipments will exceed 400,000 boxes per day by early next week!
Image 1: comparison of daily shipments between the five-year average, the 2024 estimate, and the actual 2024 data.
Get your promotions ready: despite shipments being in line with pre-season estimates, most growers report that early varieties are yielding a bit less than hoped. The good news is that later varieties, such as Bing and Skeena, seem to have moderate or medium-sized crops on the trees.
As mentioned earlier, these lighter sets have led to excellent quality so far... and it should remain that way until the last cherry is shipped in mid-August!
Source: Northwest Cherries
Images: Northwest Cherries
19 Mar 2025
Orchards, vineyards, and, in general, all plants that produce fleshy fruits with thin skin are subject to attacks by the fruit fly Drosophila suzukii (also known in English as spotted wing drosophila, SWD), with a significant negative economic impact.
13 May 2024
‘I believe there will be few or many cherries this season, but with a lower price and less demand,’ says Oksana Gordiy, head of Umansk Fruit Company LLC. ‘Moreover, we cannot predict the situation with the war’.
21 May 2026
A study in China clarifies how ethylene and PavSPL7 regulate sweet cherry softening. This transcription factor limits cell wall degradation, improving fruit firmness, postharvest quality and potential shelf life for more efficient cherry supply chains worldwide.
21 May 2026
Chilean cherries are entering a new phase shaped by quality, agronomic precision and the demands of the Chinese market. From orchard management to post-harvest, Chile is focusing on uniform, large, competitive fruit with strong commercial value in the global market.
