FreshSens: An innovative leader in extending and predicting the storage and quality of perishable fruits, has once again proven its effectiveness through a recent trial conducted in partnership with Ana Fruit, one of Türkiye’s largest cherry exporters. This collaboration aimed to address the common challenge of preserving cherry freshness during extended storage, transportation, and shelf life, ultimately enhancing profitability for growers and packers.
Cherries, known for their sensitivity and short shelf life, typically last up to 16 days under traditional cold storage conditions. Any deviation from optimal storage can lead to rapid spoilage, resulting in significant revenue losses. In the highly competitive cherry market, maintaining fruit quality during storage and transportation is critical to ensuring that growers receive the best possible prices for their produce.
The trial, conducted from July to September 2024 at Ana Fruit’s facilities in Isparta, Türkiye, tested the FreshSens technology with approximately 30 tons of Regina and Ziraat 0900 cherries, stored under controlled atmosphere conditions.
Using 200 FreshSens units, the trial with three storage periods respectively 30, 44, and 58 days demonstrated remarkable results: the cherries maintained their quality and marketability for an impressive 58 days—nearly four times the duration of conventional storage methods.
At the start of the storage period, the cherries had a marketability rate of 68.76%. After 30 days of storage using FreshSens technology, the cherries still exhibited a marketability rate of 67.52%, compared to a significant decline in quality observed in traditionally stored cherries. This extended storage capability allowed Ana Fruit to not only preserve the freshness of its cherries but also optimize its supply chain and distribution strategies, reducing spoilage and increasing profit margins.
Mehmet Erdoğan, CEO of Ana Fruit, expressed their satisfaction with the results: “FreshSens technology has been a game-changer for our business, extending the storage time of our cherries by maintaining their freshness. In such a competitive market, this technology is invaluable. It has helped us reduce spoilage and allowed us to plan our sales more effectively, ultimately boosting our profitability.”
By predicting and extending the storage time of cherries, FreshSens enables growers and distributors like Ana Fruit to optimize pricing strategies and reduce waste, leading to higher returns. The ability to maintain the fruit’s quality for over 40 days is a testament to the advanced technology. FreshSens offers wireless sensors, AI-driven analytics, and controlled atmosphere storage units.
As FreshSens continues to innovate in the post-harvest storage industry, the company plans to expand its technology to other markets and fruit varieties, including figs, avocados, and blueberries. FreshSens is committed to revolutionizing the fresh produce industry by delivering solutions that not only extend the shelf life of perishables but also ensure a greener, more sustainable future.
Fonte: FreshSens
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