News about Press Review

Unity and shared strategy: Chile’s recipe for cherry export success in 2025/26

Markets

19 May 2025

Alejandro García-Huidobro (Prize) calls for greater unity and a new governance model for Chile’s cherry sector. Emphasis on shared strategy, quality, alternative markets and sustainable growth for 2025/26. Today’s decisions will shape export success.

Cherry production in crisis: challenges, mistakes and strategies for China export

Tech management

16 May 2025

Cherry growers face a crisis: overproduction, small sizes and poor quality threaten exports to China. Discipline, planning and targeted investments are now essential to produce premium fruit and recover competitiveness in global markets.

Peruvian cherries aim for China: new export ambitions from Ayacucho to Ancash

Production

16 May 2025

Peru is investing in cherry cultivation, testing production in Ayacucho, Arequipa, and Ancash. With the Chancay port offering direct access to Asia, Peru aims to compete with Chile in the booming Chinese cherry market, supported by adapted varieties and growing expertise.

Uzbekistan opens cherry season with strong global demand

Markets

14 May 2025

Uzbekistan has launched its 2025 cherry exports from the Fergana region, with shipments starting in April. Strong global demand drives prices between $3.20–$4.20/kg for 20–26 mm cherries. The early Bahor variety leads the first phase.

Michigan Cherry Grower Alliance relaunches cherries by focusing on marketing and fair prices

Markets

12 May 2025

After a challenging year for Michigan cherries, the Grower Alliance led by Leisa Eckerle-Hankins is working to revive the struggling industry with innovative marketing, fairer pricing, and close attention to global markets, aiming for a strong and resilient 2025 season.

$5M for climate resilience: support for British Columbia fruit growers

Production

12 May 2025

The government of British Columbia invests $5 million to help cherry, apple, pear, and other fruit growers tackle climate change, with 69 approved projects and innovative, ambitious measures scheduled through 2027 across the Okanagan and Kootenays regions.

Penny Measham appointed as new CEO of Cherry Growers Australia: expert leadership for cherries

Production

09 May 2025

Cherry Growers Australia appoints Penny Measham as new CEO from May 12, 2025. With an international background, she will confidently lead the cherry sector towards new goals, boosting global presence and strongly supporting local Australian growers.

Spain: centenary cherry trees in Jaén at risk, saving an agricultural heritage

Specialties

06 May 2025

The centenary cherry trees of Sierra Sur in Jaén, a unique cultural and agricultural symbol, are at risk of disappearing due to labor shortages, low profitability, and climate change. Discover the causes, numbers, and possible solutions to save this treasure.

AI and climate data: estimating cherry ripeness with smart farming tools

Tech management

01 May 2025

A smart system using climate sensors and computer vision estimates cherry ripeness in the field with less than 5% error. A breakthrough for precision agriculture and the sustainability of fruit production chains.

California cherries 2025: delayed season and lower yields, but promising quality

Production

01 May 2025

The 2025 California cherry season starts late with lower yields, but high-quality fruit. Discover the market dynamics, grower challenges, and export outlook for producers, importers, and retail consumers interested in premium cherries and seasonal trends.