15 May 2026
The US market offers Southern Hemisphere cherries an $800 million opportunity that remains untapped. At the Global Cherry Summit 2026, Kroger’s Patrick Haines pointed to quality, logistics and targeted marketing as drivers to increase volumes, sales and retail visibility in the U
13 May 2026
Chile’s cherry industry is facing increasing financial pressure after seasons marked by oversupply, lower returns and strong reliance on China. Legal, contractual and corporate risks are now growing across the export chain, affecting growers, exporters and trade stability.
12 May 2026
In Romania, the first cherries of the season reach shelves at 80 to 100 RON/kg, while Portugal, Spain and Greece offer far more competitive prices. Consumers are waiting for June, when local cherries may increase supply and ease market pressure.
11 May 2026
The global cherry market is shifting as China, the USA, Europe and Turkey strengthen the Northern Hemisphere’s role through freshness, faster logistics and steady supply, while the Southern Hemisphere faces longer transit times and higher operational risks.
07 May 2026
Freshshoring is reshaping global fresh fruit: from Chilean cherries in China and Brazil to trade corridors linking Mexico, the United States, the Mediterranean, Europe and Asia, proximity becomes a lever to reduce logistics risks, protect margins and grow.
04 May 2026
In 2026, UK sweet cherries confirm growth, quality gains and steady retail demand. With production forecast at 8,000 tonnes, the key challenge will be diversifying across retail, wholesale and export to capture value during seasonal peaks while reducing waste and big discounting.
04 May 2026
Chilean cherries are facing a decisive shift in China: protecting their premium positioning, managing rising export volumes and turning technical quality into a shared industry standard to safeguard value, reputation and long-term profitability in the Chinese market.
22 Apr 2026
Chile strengthens its dominance in cherry exports to China, but the 2025–2026 season shows a price drop of over 30%. Spain’s entry into the Asian market introduces new competition, as demand remains strong but the product’s positioning continues to evolve.
10 Apr 2026
The first Spanish greenhouse cherries reach the European market with very limited volumes and prices up to €80/kg. Strong demand from the Netherlands, Scandinavia and the UK, while the open-field season may start later than usual, impacting exports.
02 Apr 2026
Mercadona strengthens its 2026 cherry campaign with over 6,000 tonnes of Spanish fruit, doubling volumes. A strategy focused on short supply chains, national growers and price stability, supporting key cherry-producing regions across Spain during the season market growth.
