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Winning strategies to boost cherry sales in 2025

Markets

16 Apr 2025

Superfresh Growers shares strategic insights to grow cherry sales in 2025: demographic focus, purchasing behavior, digital visibility, seasonal marketing, and innovative ways to position cherries as a must-have treat for every consumer segment.

California cherry season starts later with lighter crop but strong quality

Production

16 Apr 2025

California's 2025 cherry season is starting a week late with lower early yields. Fruit size looks strong, but fair pricing is needed to support growers and ensure continuity across California’s fruit supply chain, especially in a competitive and unpredictable global market.

Los Antiguos Cherries Granted Official Designation of Origin

Specialties

15 Apr 2025

Los Antiguos Valley cherries receive Designation of Origin: a major step for producers and regional identity, with export benefits, brand protection, enhanced product value and stronger positioning in international markets.

Sweet cherry and water stress: ecophysiological responses of three cultivars in North- Eastern Romania

Tech management

15 Apr 2025

A study in north-eastern Romania analyses the response of three sweet cherry cultivars to water stress under non-irrigated conditions. Evaluated stomatal conductance, leaf hydration and physiological adaptations for a more resilient cultivation to climate change.

Aragon first in Spain for cherry production: over 13,000 hectares cultivated

Production

14 Apr 2025

With 13,253 cultivated hectares and 41% of national production, Aragon is the leading cherry-growing region in Spain. From variety to quality, up to exports to Europe and Asia, discover all the numbers and projects to enhance the sector.

Cherry trees biodiversity in Sardinia: a heritage to be valued

Varieties

14 Apr 2025

Explore the unique cherry biodiversity of Sardinia, Italy. This study reveals 27 traditional varieties with rich genetic traits, high-quality fruits, and strong adaptability—key to sustainable farming and preserving cultural heritage in a changing climate.

The FE cherry: a tart treasure grown to survive -45°C winters

Breeding

11 Apr 2025

From snowy Montana comes the new “FE” cherry, cold-hardy to -45°C and ideal for pies, wine, preserves, and fresh eating. Backed by 60 years of family-driven selection, it’s now available from HoneyberryUSA, a leader in American cold-hardy fruit farming.

Purbach Spätbraune, a prized cherry variety at risk of extinction

Specialties

11 Apr 2025

The Purbach Spätbraune cherry is a rare variety from Burgenland, Austria, prized for its sweetness and low acidity. Cultivated in historic vineyards, it is now at risk of extinction. Find out about its unique characteristics and why it should be protected.

The aromatic secrets of sweet cherries: the role of lipoxygenase in flavor and fruit development

Quality

11 Apr 2025

Researchers in China analyzed LOX genes in sweet cherries, uncovering how they impact aroma and fruit ripening. Discover how volatile compounds shape each cherry's unique fragrance and open exciting new frontiers in agriculture, plant biology, and food science innovation.

High pressure processing to preserve the quality of cherry juice

Processed

10 Apr 2025

A scientific study conducted in Lahore compares thermal pasteurization and high-pressure processing on cherry juice. Results highlight superior nutritional, microbiological and sensory outcomes using HPP technology under controlled storage conditions.