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Support and protection to guarantee a generous, high-quality harvest

Covers

07 Nov 2025

ValenteProtect© systems provide protection from rain, hail and insects, helping cherry growers secure abundant, healthy and market-ready harvests. Rain, Multishield and Insect Net systems ensure complete seasonal protection for top-quality yields.

Australian cherries: winning strategies across social media, retail and Asian export

Markets

07 Nov 2025

In 2024/25, Hort Innovation drove a full-scale strategy to promote Australian cherries: targeted social campaigns, retail training, and Asian export promotions led to an 11.8% sales boost in stores and a 46% export growth in Vietnam, strengthening the entire supply chain.

Argentine cherries hit record: up to 30 euros per kilo in early harvest

Markets

07 Nov 2025

The 2025 Argentine cherry season opens with record prices: up to 30 euros per kilo at retail and over 20 wholesale. Limited supply and strong demand are making the domestic market increasingly competitive compared to exports, especially during this early part of the season.

Chilean cherries land in New York, kicking off 2025-26 season with premium quality

Markets

06 Nov 2025

The 2025-26 Chilean cherry season kicks off with an air shipment to New York. Crunchy, sweet, high-quality fruit sets the tone. Forever Fresh targets the US market to reduce reliance on China and strengthen winter exports with premium, carefully selected varieties.

Protective netting in high-density sweet cherry orchards: effectiveness against birds and Drosophila suzukii

Covers

06 Nov 2025

Field tests in Michigan confirm that protective netting in high-density sweet cherry orchards reduces damage from birds and Drosophila suzukii. This sustainable strategy preserves fruit quality and supports modern, efficient orchard management practices.

Vignola renews its consortia: Lenzarini and Cavani lead the fruit sector forward

Specialties

06 Nov 2025

Vignola's fruit consortia renew leadership after Andrea Bernardi's passing. Lenzarini and Cavani take over, aiming for continuity, innovation and unity while enhancing the territory and supporting IGP cherries and plums across the local agri-food system.

K-MAD® enhances color, size and quality of Chilean cherries: field results from Maule Region

Tech management

06 Nov 2025

A field trial in Chile’s Maule Region confirms the effectiveness of K-MAD®, a potassium-based product that improves cherry color, size, weight and °Brix. Results show earlier ripening, greater harvest uniformity and high leaf potassium content after harvest.

Mountain Cherry: Aragón’s sustainable excellence in premium cherry and plum production

Specialties

05 Nov 2025

Born in the mountains of Aragón, Mountain Cherry blends tradition, innovation, and respect for the land. With 185 hectares of premium cherries and plums, this family business stands as a benchmark for sustainability, quality, and social responsibility with growing global reach.

Biofactories and sustainability: FabLab develops new materials and circular projects for cherries

Processed

05 Nov 2025

For ten years, the FabLab at the University of Chile has been promoting biofabrication as a path to reduce waste and regenerate natural resources. Using cherry pits, innovators create new sustainable materials and design solutions that merge science, art, and environmental care.

11 natural ways to protect fruit trees and vegetables from blackbirds without chemicals

Crop protection

04 Nov 2025

Protect your fruit trees and vegetable beds from blackbirds with 11 safe and proven methods. No chemicals—just smart use of barriers, visual and sound deterrents, and seasonal strategies to defend your garden harvest while preserving wildlife balance.